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Kelly Kehn: All-In Diversity – Where we stand on inclusion…

SBC News Kelly Kehn: All-In Diversity - Where we stand on inclusion...

This week, employers across the country participate in ‘National Inclusion Week’, which aims to promote wider diversity and inclusion across a number of different sectors.  For global gambling, All-In Diversity Project (AiDP) continues to work towards establishing more inclusive corporate frameworks and cultures. Kelly Kehn, Co-founder of All-In Diversity, assess how incumbents have progressed on its inclusion directives, tackling complex issues …

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Alistair Boston-Smith, Bede Gaming: Working technology to boost sportsbook advantage

technology

Operators are under more pressure than ever to spread their resources across, and deliver, within rapidly growing regulated markets. Alistair Boston-Smith, Chief Strategy Officer at Bede Gaming, explains how important it is for brands to select the right technology to get the most from their sports offering. Let’s not beat around the bush, seeking geographical expansion or product diversification are …

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Mansion revamps VS profile with IMG ARENA

SBC News Mansion revamps VS profile with IMG ARENA

Gibraltar-based Mansion Group has revamped its virtual sports offering, securing a multi-year agreement with IMG ARENA, the betting innovation studio of leading international sports agency and publisher IMG. Integrated through IMG ARENA’s existing partnership with Leap Gaming, Mansion has deployed a full suite of VS content across its UK online gambling portfolio. Moving forward, Mansion customers will benefit from instant …

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Johnson odds-on to become shortest-serving Prime Minister

SBC News Johnson odds-on to become shortest-serving Prime Minister

Following on from the Government’s defeat in the Supreme Court yesterday afternoon, Paddy Power has tipped Boris Johnson to become the shortest-serving Prime Minister in UK history. The bookmaker has slashed the odds on Johnson resigning his position as PM after the Supreme Court ruled his decision to suspend Parliament was unlawful, with odds now listed as 2/1 that he …

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UEFA to establish third club competition in 2021

SBC News UEFA to establish third club competition in 2021

UEFA has confirmed that it will establish a third European club competition ‘The UEFA Europa Conference League – UECL’, beginning in 2021. President Aleksander Ceferin confirmed the development of the UECL at UEFA’s executive committee meeting in Nyon (Switzerland), detailing that the competition would allow for ‘more clubs to participate and benefit’ from European football formats. At present details remain …

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William Hill publishes longlist for SBOTY2019 awards

SBC News William Hill publishes longlist for SBOTY2019 awards

William Hill has announced the fourteen contenders which will make up the long list for its 31st ‘Sports Book of the Year Award’ (SBOTY2019). The award, considered to be the bookmaker’s legacy competition, is regarded as the most prestigious prize in English sports literature. This year’s longlist has been whittled down from 151 submissions and sees acclaimed SBOTY past winners …

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Fitzdares strengthens commitment to racing with Peterborough Chase sponsorship

SBC News Fitzdares strengthens commitment to racing with Peterborough Chase sponsorship

Private bookmaker Fitzdares has confirmed that it will be continuing its support of the UK racing industry through its sponsorship of the upcoming Peterborough Chase in December.  The bookmaker will be launching the £500,000 Best Mate Bonus to mark the 50th anniversary of the race, and to celebrate the revered jump horse, Best Mate.  The half a million pound bonus …

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BHA extends Musselburgh’s temporary licence in search for new track operator

SBC News BHA extends Musselburgh’s temporary licence in search for new track operator

The British Horseracing Authority (BHA) has issued an extension to Musselburgh’s temporary licence, which is due to last until the end of the year. The extension comes as the racecourse continues its search for a racecourse operator, as its original temporary licence is due to expire on 15 October. Musselburgh management anticipates confirming a new operator this month. In recent years, …

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Fan up! Sky Bet launches EFL Rewards app

SBC News Fan up! Sky Bet launches EFL Rewards app

As title sponsor of the English Football League (EFL), Sky Bet has launched its proprietary ‘EFL Rewards’ app driving engagement between football fans and the clubs they follow. Made available through the Apple App Store and Google Play, Sky Bet’s EFL Rewards gives loyal fans the opportunity to win a range of prizes including EFL matchday tickets and signed merchandise. …

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