Tom Daniels

FES and Incentive Games launch esports prediction game

US iGaming firm Full Engagement Sports (FES) has partnered with UK-based software developer and gamification specialist Incentive Games to launch an esports bracket-challenge game. The agreement comes after the duo met at last year’s Betting on Sports America in New Jersey. FES’ new app will launch with a free-to-play prediction game with the view to ultimately offer parimutuel betting options …

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ESI Digital Summit: Esports nuances need to be understood for the sake of integrity

ESI’s Digital Summit has highlighted the growth of esports in terms of its global viewership and in its betting take-up. Yet, as esports becomes more popular, it heightens its risk of match fixing and corruption.  One of the summit’s concurrent themes, esports and betting stakeholders observed and debated the complexities of maintaining esports integrity, amid distinct wagering intricacies and unique …

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ESI Digital Summit: Esports targets place at broadcasting’s top table

As esports continues to engage new audiences, traditional broadcasters such as FOX and BT Sport have begun to optimise competitive gaming events such as Virtual F1 and eNASCAR in order to diversify their content.   Allan Hvid, Head of Esports and Football for TV 2 in Denmark, spoke at ESI’s Digital Summit, highlighting new dynamics between esports and traditional broadcasters in securing …

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ESI Digital: Esports betting enters its ‘clutch moment’

Esports wagering has been thrown centre-stage in recent months due to the global health pandemic shutting down the majority of live sports markets. However, for this growing industry to continue to develop and prosper after COVID-19, it is imperative that operators and providers collaborate to enhance its products. The ESI Digital Summit, created by Esports Insider, has dedicated a large …

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The International Esports Federation appoints Marinescu as president

The International Esports Federation (IESF) has appointed Vlad Marinescu as its new president after Colin Webster stepped down due to ‘circumstances resulting directly from the COVID-19 crisis’. The IESF is a global organisation tasked with legitimising esports as a recognised sport, with its importance over the last few years growing as competitive gaming aligns with more traditional markets, such as …

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Betinvest boosts Sportradar coverage with table tennis solution

Betinvest will supply Sportradar with of a range of classic sports coverage including the inaugural WIN CUP table tennis competition. The agreement, which came into effect in April, sees Betinvest provide Sportradar with near round-the-clock coverage featuring more than 300 professional table tennis players. The athletes will compete in seven daily tournaments, many of which are played simultaneously. This has …

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Confidence, Variety, Creativity: Betinvest’s advice for times of crisis

The coronavirus has halted a variety of industries, whilst pushing others into a period of financial instability. Yet as the world adapts to the ‘new normal’, so does the betting industry.  Operators and suppliers alike are getting creative to mitigate long-term business repercussions. With that in mind, Max Dubossarsky, Chief Operating Officer of Betinvest, wrote for SBC News to explain …

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Cloudbet launches enhanced esports products

Bitcoin sportsbook and casino Cloudbet has launched an esports vertical, enhancing its customers’ betting experience on titles such as Counter Strike: Global Offensive (CS:GO) and FIFA 20. Cloudbet customers will now be able to place in-play bets using cryptocurrency on a variety of esports events everyday. The sportsbook will also enhance its customer engagement with a Discord channel (a communication …

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SBC Digital Summit: SEO trends and the importance of preparation

On the final day of SBC’s Digital Summit, a panel of Search Engine Optimisation (SEO) experts analysed why SEO is integral to driving new and existing customers on to a user webpage.  Lee Beirne, Ladbrokes Coral’s Head of SEO, highlighted the importance of following some of the latest trends which relate to the betting industry. Beirne explained: “What we have …

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SBC Digital Summit: Stamping out corruption as lesser leagues take centre stage

Sports betting integrity has become even more prominent as smaller leagues, such as the Belarusian Premier League, receive high scale attention due to the limitation of live-sports.  However, in order to prevent these small scale tournaments from being susceptible to match fixing Andrew Ashenden, Chief Commercial Officer at Stats Perform, has called for every sector in the industry to work …

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