Quentin Martin: Luckbox – Esports can bridge COVID-19 divides 

As the world adapts to the new sporting landscape amidst the COVID-19 outbreak, Luckbox’s CEO Quentin Martin has claimed that esports will be able to replace traditional betting sectors for punters as a short term solution.

A nightmare 2020 has seen the global sporting calendar disrupted, with two of betting’s most profitable events the Grand National and Euro 2020 Championships suspended indefinitely. 

Industry stakeholders are in urgent need of a replacement is needed to keep customers engaged and entertained in these dire circumstances. 

Martin stated: “While the esports calendar has also been affected, it’s much more resilient in this situation because matches can be played online, without players needing to be in the same place. While having fans live in an arena generates a great atmosphere, it doesn’t make too much difference to the hundreds of thousands of fans watching via live stream.

“So far, the early indications are that esports betting volumes will increase – we’ve seen a 54 per cent increase in new player registrations in the past week – since it was announced the English Premier League would be postponed.

“It figures that players who enjoy sports betting are more inclined to give esports a try, with little else to bet on. Many sports fans are self-isolating or in lockdown and esports is pretty much the only show in town at the moment.”

The esports betting website refers to the ease of which competitive tournaments can be competed as a major factor as to why the betting industry can rely on esports. Whilst any tournament would ideally be played offline and in a venue, it is not necessary for esports.

Competitions such as the League of Legends European Championship and CS:GO’s ESL Pro League will not only continue but, in the case of CS:GO, have seen viewership increases.

The Luckbox CEO concluded: “Clearly, these are challenging times for many people across the world but, for many, esports and gaming is a welcome distraction. 

“Perhaps now is the time fans of traditional sports will take a look at esports and realise what all the fuss is about.”

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