SBC News Voice of the Sports Betting Industry
Sports data and insight/analysis operator STATS, has announced a new product aimed at the fast growing daily fantasy sports industry. Starting with baseball and expanding into other sports later this year, STATS is introducing a robust package of daily fantasy tools to its media clients, including projections for every player that will enable value plays, optimal lineups and player rankings.
STATS’ projections are tied to the scoring and player values of FanDuel and DraftKings, the two leading providers of daily fantasy contests, while the content will be available through APIs or custom data feeds. Later in the year, STATS will be launching daily fantasy projections for the NFL, NBA, NHL, NCAA football and basketball and soccer.
“Broadcast, digital and print media are all focused on the explosion of daily fantasy sports and need content to support their audience,” said Bill Squadron, Executive VP of Pro Analytics at STATS. “We’ve combined Bloomberg Sports technology and analytics with STATS’ rich content and powerful data engines to provide the most accurate daily player projections to our customers.”
STATS will further introduce a new predictive analytics offering for this year’s NCAA men’s basketball tournament. Live in-game win probability will be available for every tournament contest, as will the probability of each team advancing to each round throughout the bracket. This content package also includes the expected total points and expected margin of victory for every contest as well as updated power ratings for every tournament team.
With its acquisition of Bloomberg Sports in September 2014, STATS set the standard in predictive analytics by integrating a new wave of data-driven models for team and player performance. Bolstered by this predictive modeling, STATS swept the Fantasy Sports Trade Association awardsfor fantasy football and baseball projections this past January.
