The Market Make-up series returns to SBC News in partnership with Gaming&Co , providing a detailed eye on the intricacies and dynamic strategies deployed by online bookmakers to engage European audiences. Matt Howard of Orbital Bet dissects how France’s leading books adopt ultra-aggressive tactics on pre-match markets and fend off competition from new challengers and unregulated sites. Gaming&Co is delighted …
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AFJEL takes full view of French online gambling led by Nicolas Béraud
Nicolas Béraud, founder and CEO of Betclic, will maintain his position as President of AFJEL, the Online Gaming Association of France. The unanimous re-election will see Béraud begin his second term as President of AFJEL, amid critical forthcoming regulatory changes for the French gambling sector. As sanctioned by the 2025 State Budget, the French government will impose a new gambling …
Read More »Winamax named sponsor of PDC’s European Tour
Winamax Sports Betting has been named the official sponsor of the PDC European Tour. The partnership will see the operator become the sponsor of the competition’s events in Germany The company states that it aims to ‘strengthen the tournament’s position in international darts’ as well as ‘enhance the experience for fans and players’. Winamax CEOs, Alexandre Roos and Christophe Schaming, …
Read More »Betclic and Winamax fined by ANJ payout sweep
The French gambling regulator has penalised bookmakers for exceeding payout ratio limits related to the World Cup, with French media reporting that Betclic and Winamax are among the companies fined. l’Autorité Nationale des Jeux (ANJ), the Regulatory Authority for French Gambling has imposed fines of between €5,000 and €150,000 on eight online sportsbooks for exceeding the maximum payout ratio of …
Read More »Laurent Lassiaz, JOA Group: French peers want to see iCasino regulated in next 18 to 24 months
As political machinations dominate French news, Laurent Lassiaz, CEO of France’s second largest casino operator JOA Group, speaks to Gaming&Co and SBC about accessing the digital sphere, land-based growth and strategic forks in the road. Casinos play a very important role in France’s gambling landscape. With just over 200 land-based casino establishments dotted around the country’s coastal and thermal resorts, …
Read More »FDJ puts Europe on notice with Kindred move
The news that the board of Unibet’s parent company Kindred Group has approved a €2.6bn cash offer from La Française des Jeux (FDJ) comes at a crucial time for the online gambling industry in France, and further rocks the competitive landscape of European gambling across all verticals… For FDJ the announcement follows its acquisitions of Premier Lotteries Ireland and ZEturf …
Read More »Winamax calls for GlüNeuRStv cooperation joining DSWV
Deutscher Sportwettenverband (DSWV) has announced French betting and gaming group Winamax as the latest member of the German Sports Betting Association. Founded in 2006, Paris-based Winamax operates France’s biggest online poker room and is recognised as one of the French market’s biggest sportsbook brands. Expanding its presence within new European markets, in 2021 Winamax was granted a Fourth Interstate Market …
Read More »Market Make-up: German books conform but do offer variety
The Market Make-up series continues as Jake Pollard and Propus Partners monitor German sportsbook offerings. Though Germany sees a conformity on margin controls, bookmakers contrast by offering a wide range of unique betting markets and features like bet builders, and significant variation in the number of markets and overrounds applied across different operators. ____________________ As part of its ongoing series …
Read More »Market Make-Up: French football sees battle on margin control…
In a new series, SBC Correspondent Jake Pollard dissects the intricacies of pricing European betting markets, for their unique and respective audiences. Supported by Propus Partners, Part 1 examines French football markets priced by a diverse cast of bookmakers, competing in a marketplace where margins and market share are impacted by markets offered, pay out ratios capped at 85% and …
Read More »Winamax nets first German partnership as VfB Stuttgart shirt sponsor
Winamax has been named the main sponsor of Bundesliga team, VfB Stuttgart. The deal marks the French online gambling firm’s first sponsorship agreement in Germany, and will see its logo featured on the first team’s shirts until 2026. Alexandre Roos, Winamax Group CEO, said: “We are proud to be working with VfB Stuttgart. VfB has one of the greatest traditions …
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