Building on the significant success of its pre-match offering, OpenBet’s new in-play BetBuilder allows bettors to create customised wagers as matches unfold. Luke Saunders, Vice President Commercial at OpenBet, outlines how this latest addition will provide players with an enhanced betting experience and help the company further extend its global customer base. SBC News: How will OpenBet’s new in-play BetBuilder …
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Oddin.gg passes ‘stringent checks’ to gain fourth US licence
Oddin.gg has received a temporary licence from the West Virginia Lottery Commission as it continues its north American expansion plans. The Prague-based esports specialist looks to demonstrate its ability to offer services that fully comply with the state’s regulatory system, which is known for its rigorous standards and comprehensive framework for sports betting. Vlastimil Venclik, Oddin.gg Co-Founder and CEO, stated: …
Read More »SIS expands gaming product to third US state with bet365
SIS Content Services – part of SIS Group (Sports Information Services) – has partnered with bet365 to make its entry into Kentucky with ebasketball from its esports product suite. The multi-content supplier of 24/7 live betting services aims to enhance its reputation in the esports betting space and widen the audience that can engage with its competitive gaming content across …
Read More »bet365 & SIS take fixed-odds horse racing wagering to the US
bet365 has partnered with SIS (Sports Information Services) to bring fixed-odds horse racing wagering to a licensed sports betting platform in the US for the first time. bet365’s first made its US debut in New Jersey back in 2019, and now also operates in Kentucky, Louisiana, Virginia, Ohio, Iowa, Colorado and most recently Indiana through a partnership with the French …
Read More »Betfair sees odds plunge on hazy Joe’s re-election
Betfair Exchange has released data on Joe Biden’s chances of re-election as US President – with the odds dramatically plummeting after an official report found the 81-year-old has a ‘hazy memory’. Biden’s odds have drifted out to 14/5 from 2/1, the operator revealed, with the President insisting ‘I know what the hell I’m doing’ and ‘my memory is fine’ in …
Read More »Oddin.gg sets sights on eight states in complex US regulatory landscape
Oddin.gg has announced that it is actively pursuing licences in a further eight US states. Announcing significant strides in its North American expansion plan, the esports betting firm currently holds existing licences in New Jersey, Colorado and the Canadian province of Ontario. Ohio, Maryland and Kansas are some of the key states the operator has set its sights on, continuing …
Read More »bet365 continues US momentum with Louisiana debut
bet365 has officially rolled out its online sportsbook in Louisiana, its seventh US state. Described as a ‘unique market’, Louisiana contains certain pockets where online sports betting is not available. The state conducted a parish-by-parish vote, so UK-based bet365 is now available in 55 of the state’s 64 parishes. A bet365 spokesperson commented: “Celebrated for its passionate culture and festive …
Read More »betPARX to ‘significantly grow business’ with new SlotMatrix deal
SlotMatrix has announced a multi state casino aggregation deal with existing US partner betPARX. The EveryMatrix Group-owned company will provide the operator with a comprehensive library of games from “tier one” suppliers, instantly presenting its players with the latest content. Once live, Malta-headquartered SlotMatrix will become betPARX’s leading igaming content aggregator across New Jersey, Michigan as well as Pennsylvania (once …
Read More »Betfred ‘revolutionising’ retail sports betting in Central Maryland opening
Betfred has opened a new US retail sportsbook at Long Shot’s in the Capital Region of Central Maryland. The British bookmaker has detailed that its betting amenities and the new location include 12 self-service kiosks, with a selection of beers on tap for bettors to choose from whilst betting on sports. Aiming to ‘revolutionise’ the retail sports betting scene in …
Read More »IBIA and IXUP to improve integrity within US sports betting
The International Betting Integrity Association (IBIA) has announced a partnership with IXUP Limited as part of a US sports betting integrity initiative. The Australia-based software company will now collaborate with the group on improving the sports betting compliance landscape, whilst promoting the integrity monitoring solution from the IBIA to its partnered operators, regulators and teams. Khalid Al, IBIA CEO, commented: …
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