Swansea City‘s player liaison officer has been suspended from all football-related activities and fined due to misconduct related to betting violations. The Football Association (FA) announcement follows a review by an Independent Regulatory Commission, in which Huw Lake has been handed a 12-month ban from all football and football-related activities. Three months of the ban are to be served immediately, …
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Southampton FC enters cryptocurrency sports betting market
Premier League club Southampton FC has formed an agreement with cryptocurrency sportsbook Sportsbet.io to create a new VIP experience for Saints supporters. Sportsbet.io aims to redefine the fan experience via the use of technology and its cryptocurrency enterprise, delivering exclusive experiences to football supporters, as well as the sportsbook customers. The partnership will utilise Sportsbet.io’s matchday rights with the Saints …
Read More »Swansea City partners with Big Step to launch gambling awareness programme
Gambling harm reduction charity, Big Step, has signed a deal with Swansea City FC in what has been described as a “trailblazing new partnership” for English football. The football-focused gambling education programme, which is part of the ‘Gambling with Lives’ charity, will work with the Championship club to raise awareness of the risks of betting on sport and compulsive behaviours. …
Read More »Swansea City drops gambling sponsor
Swansea City has become the latest team to drop a gambling company as its main sponsor, having confirmed that Swansea University will become the front-of-shirt sponsor. This story featured in today’s SBC News 90. To view the latest round-up, watch today’s edition here. The university will feature on the front of the first-team’s new home and away shirts for the …
Read More »SBC’s Year In Review: March 2019’s big betting news
As 2019 comes to a close SBC looks through the year to highlight major news that you might have missed in the sports betting world. This third edition looks at March and more specifically at VAR, the relationship between betting sponsorship and football, sports betting in India, and the expected innovations for 2019. Joe Petyt, Sky Bet: Taking a step …
Read More »Assessing the football and betting sponsorship dynamic
Much has been written regarding the industry’s relationship with sports, none more so than football, where criticism has suggested measures must be put in place to curb what is seen as an over saturation of marketing, sponsorships and advertising. This topic is set to fall under the microscope at the sixth annual Betting on Football, taking place this week at …
Read More »SBTech unites with Rocket X to launch new partnership
SBTech has entered into a new partnership with Rocket X, which operates a number of UK gaming sites, to supply its sportsbook to a portfolio of UK-facing sites. The agreement has been contracted directly with Swedish mobile gaming giant LeoVegas, which created the Rocket X brand in March to consolidate its UK assets, newly acquired from IPS. Andrew Cochrane, CCO …
Read More »Bet UK and 21.co.uk secure Swansea FC sponsorships
Championship outfit Swansea City Football Club have unveiled Bet UK as the clubs the club’s official shirt sponsor, and principal betting partner, for the upcoming 2018/19 season. As part of the deal the online casino and betting brand, a branch of the LeoVegas family, is to see its logo emblazoned across the new home and away shirts for the duration …
Read More »League of Legends taking shape with nine games remaining
The Premier League is entering the business end of the season and the table is beginning to take shape, something that is reflected in SBC’s League of Legends where fantasy managers are set for one final push as they search for the summit. In the latest round of fixtures Swansea City continued the great escape under Carlos Carvalhal, climbing up …
Read More »Aguero in triple delight for fantasy managers
The latest gameweek of the Premier League has come to end, with Swansea City’s game plan executed perfectly to crash Liverpool back down to earth, following the euphoria of ending the long unbeaten run of Manchester City. Fantasy managers within SBC’s League of Legends were left ruing decisions to stock up on players of the Anfield based outfit, however, Pep …
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