Tag Archives: Swansea City

Swansea City partners with Big Step to launch gambling awareness programme

Gambling harm reduction charity, Big Step, has signed a deal with Swansea City FC in what has been described as a “trailblazing new partnership” for English football.  The football-focused gambling education programme, which is part of the ‘Gambling with Lives’ charity, will work with the Championship club to raise awareness of the risks of betting on sport and compulsive behaviours. …

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Swansea City drops gambling sponsor

Swansea City has become the latest team to drop a gambling company as its main sponsor, having confirmed that Swansea University will become the front-of-shirt sponsor. This story featured in today’s SBC News 90. To view the latest round-up, watch today’s edition here. The university will feature on the front of the first-team’s new home and away shirts for the …

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SBC’s Year In Review: March 2019’s big betting news

As 2019 comes to a close SBC looks through the year to highlight major news that you might have missed in the sports betting world.  This third edition looks at March and more specifically at VAR, the relationship between betting sponsorship and football, sports betting in India, and the expected innovations for 2019. Joe Petyt, Sky Bet: Taking a step …

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Assessing the football and betting sponsorship dynamic

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Much has been written regarding the industry’s relationship with sports, none more so than football, where criticism has suggested measures must be put in place to curb what is seen as an over saturation of marketing, sponsorships and advertising. This topic is set to fall under the microscope at the sixth annual Betting on Football, taking place this week at …

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SBTech unites with Rocket X to launch new partnership

SBTech has entered into a new partnership with Rocket X, which operates a number of UK gaming sites, to supply its sportsbook to a portfolio of UK-facing sites. The agreement has been contracted directly with Swedish mobile gaming giant LeoVegas, which created the Rocket X brand in March to consolidate its UK assets, newly acquired from IPS. Andrew Cochrane, CCO …

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Bet UK and 21.co.uk secure Swansea FC sponsorships

Championship outfit Swansea City Football Club have unveiled Bet UK as the clubs the club’s official shirt sponsor, and principal betting partner, for the upcoming 2018/19 season. As part of the deal the online casino and betting brand, a branch of the LeoVegas family, is to see its logo emblazoned across the new home and away shirts for the duration …

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League of Legends taking shape with nine games remaining

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The Premier League is entering the business end of the season and the table is beginning to take shape, something that is reflected in SBC’s League of Legends where fantasy managers are set for one final push as they search for the summit. In the latest round of fixtures Swansea City continued the great escape under Carlos Carvalhal, climbing up …

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Aguero in triple delight for fantasy managers

The latest gameweek of the Premier League has come to end, with Swansea City’s game plan executed perfectly to crash Liverpool back down to earth, following the euphoria of ending the long unbeaten run of Manchester City. Fantasy managers within SBC’s League of Legends were left ruing decisions to stock up on players of the Anfield based outfit, however, Pep …

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Betting on Football puts the World Cup in the spotlight

World Cup

More than 30 experts have been confirmed for World Cup and Beyond, a seven-session track dedicated to Russia 2018 at this year’s Betting on Football (20-23 March). World Cup and Beyond will kick off with ‘Life beyond the bonus’, a panel featuring Mybet CMO Florian Guede and BetBright CEO Marcus Brennan. It has been designed to address the future of …

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Fantasy managers navigate tricky Xmas period

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The hectic Premier League Christmas schedule has swept over the nation once again, causing many a debate for fans and a plethora of selection headaches for managers. That latter problem has also been affecting fantasy managers up and down the country, with the latest round of fixtures featuring a Tottenham Hotspur and West Ham United double bill. Despite a number …

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