STS and Fortuna, two of Poland’s largest licenced bookmakers, have announced a new marketing campaign to draw consumers away from ‘grey market’ operators, ‘Play Legally’. The duo will give up branding space on team uniforms and pitch side LED screens in top-flight PKO Bank Polski Ekstraklasa fixtures between 12-15 May to promote the new slogan. Describing ‘Play Legally’ as a …
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STS maintains Polish growth amid business reorganisation
STS Group has reported on a consecutive record-breaking quarter performance, benefitting from continued growth in its home market of Poland. Opening its 2023 accounts, STS cites that Polish growth has helped its business overcome recent market exits in the UK and Estonia, announced during the close of 2022. Q1 trading saw the Warsaw SE-listed betting group achieve wagering results of …
Read More »STS Group hits peak performance to close bumper 2022
Rounding off its first year as a Warsaw Stock Exchange (WSE) business, Polish and CEE betting operator STS Group SA reports 16% year-on-year revenue Increase and 29% boost in net profit, Maintaining its dominant Polish market share and CEE pole positions, STS reported a consolidated revenue of PLN 579m for 2022, marking a 16% increase from PLN 498m in 2021. …
Read More »Twain Sport lauds ‘perfect timing’ of Ontario market entry
Twain Sport has announced that it is entering Ontario’s growing online market following a licence approval from the province’s Alcohol and Gaming Commission (AGCO). The newly launched live sport vertical, from the Hybrid Sports League and BetGames, aims to expand its offering with operators and continue its global growth. In pursuit of this goal, Twain Sports will provide a ‘unique …
Read More »STS calls time on UK & Estonia ventures to prepare for stormy 2023
STS Group has confirmed that it will begin to ‘phase out’ its business activities in the UK and Estonia to strengthen its objective to increase profitability for investors. The decision follows successful 2022 trading, which saw STS strengthen its position as Poland’s largest bookmaker, accumulating PLN 4.68bn (circa €1bn) in wagers. 2022 saw Poland’s market leader generate net-gaming-revenues (NGR) of …
Read More »BetGames’ Twain Sports makes CEE move with STS
BetGames has expanded the presence of its Twain Sports live sports vertical, jointly operated with the Hybrid Sports League, in Central and Eastern Europe (CEE). The company has inked a partnership with STS, the leading betting operator in Poland, which will gain access to its full portfolio, including the T-basket product, adding to its sportsbook, virtual sports and esports offering. …
Read More »Polish market struggles whilst STS retains leadership position
Financial results published by a range of Polish bookmakers will not make fun reading for many industry stakeholders in the country, as few companies returned a profit in 2021. Over two-thirds of the country’s sports betting and gaming providers recorded a loss in their 2021 full year financials, with just eight out of 23 generating profit, with five securing earnings …
Read More »STS signals positive H1 results driven by Betsys benefits
STS Group has underlined its confidence in achieving its full-year 2022 commercial and tech objectives, following strong H1 corporate performance. Publishing a snapshot update on H1 2022 trading, Poland’s largest betting group matched like-for-like H1 2021 NGR results of PLN 296m (€62m). The positive NGR result was generated from combined group wagers of PLN 2.2bn (€460m) as STS matched tough …
Read More »STS Group hits peak NGR ahead of critical H2 trading
STS Group has reported a strong start to year trading, completing its first business quarter as a Warsaw Stock Exchange (WSE) enterprise. Filing its Q1 2022 financial results, STS achieved group revenues of PLN 282 million (€61m), up 6% on pre-WSE results of PLN 265 million. Period trading saw STS pay combined Polish lottery and sports betting taxes of PLN …
Read More »STS applies Mentor to comprehensively monitor player engagements
STS Group has achieved a major technology and responsible gambling objective launching ‘Mentor’ its new player behavioural monitoring solution. Developed by independent engineering studio Neccton – Mentor will be initially applied across STS’s UK online gambling inventory to monitor customer engagements. A 15-year specialist in player security for online gambling, Neccton has developed Mentor to be the most comprehensive and …
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