SBC News Voice of the Sports Betting Industry
STS will deliver new innovations to its home market of Poland after becoming the exclusive operator of BetBooster, developed by sports data studio LVision.
BetBooster is an automated sports insight feed designed to optimise customer engagement with betting markets, based on historical data of markets and AI analysis of player behaviours.
Promoted as a widget across STS sportsbook portfolio (mobile and desktop), players will be provided with the most accurate information on wagers being placed.
STS informed that it is just the third operator worldwide to launch LVision’s BetBooster service, and has exclusive rights to the product in Poland.
Completing ‘phase-1’ of its integration, the BetBooster widget has been made available for STS’ entire range of football (pre-match and live) and specific tennis matches.
Mateusz Juroszek, President and owner of STS, stated that BetBooster underscored the firm’s commitment to be at the forefront of betting innovations both in Poland and across its new markets.
“STS once again strengthens its position not only as a clear industry leader in terms of market shares (46.6% of current market share) but also as the most technologically advanced and innovative bookmaker in the country,” he said.
“It is also another step on the way to further consistent and effective development of our competitive advantages in Poland and on foreign markets.”
