Tag Archives: Sky Bet

PokerStars moves to refresh global appeal with ‘I’M IN’

PokerStars has refreshed its marketing profile under the new ownership of FTSE100 Flutter Entertainment Plc by launching its new global advertising campaign – ‘I’M IN’.  Promoting PokerStars full product range of online poker, casino and sportsbook, I’M IN, is the first advertising campaign launched by the operator under the creative guidance of new marketing agency Anomaly. Last summer, the Stars …

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EFL urges government to rethink gambling sponsorship ban

The English Football League (EFL) has urged the government not to impose a blanket ban on gambling sponsorships, citing concerns that it could drive more clubs into administration. Published yesterday, the House of Lords Gambling Select Committee’s report ‘Gambling Harm – Time for Action‘ recommended a ban on sports teams kit sponsorships and venue advertising. If implemented, the recommendation gives …

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BGC: Charities win big as bookies take beating in Britannia Stakes

UK Bookies have raised £250,000 for Cancer and Covid-19 charities after taking a beating on Thursday’s Britannia Stakes race at Royal Ascot. Earlier this week, Betting and Gaming Council (BGC) members vowed to donate all profits, after levy and duties were deducted, from win and each-way bets made on the race to charity. Participating bookmakers included Paddy Power Betfair, bet365, …

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Graham Martin to lead Aquarius AI

Aquarius - Handshake - Hand holding on black background

Gambling entrepreneur Graham Martin has been named President of Aquarius AI, a customer acquisition specialist, as part of the firm’s new business model commencing with esports. Aquarius announced this week that it has repositioned its customer acquisition technology to focus on esports before moving into the wider betting environment. Leading this move into esports betting will be Martin, a founder of …

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BGC backs new action plan to quell DCMS concerns

BGC pledges to maintain safer gambling momentum

Michael Dugher, Chief Executive of the Betting and Gaming Council (BGC), has replied to UK Sports Minister Nigel Huddleston stating that UK gambling is committed to maintaining the highest operating standards. On Tuesday, Huddleston had penned a letter on behalf of DCMS to the leadership of the UK’s top five betting operators urging ‘further proactive steps’ to ensure gambling consumer …

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Diversified Stars Group rides out first wave of COVID-19 headwinds 

Mirroring merger partner Flutter Entertainment, this morning The Stars Group Inc (TSG) has issued a trading update detailing that Q1 2020 revenue performance has been maintained despite facing COVID-19 disruptions. TSG has predicted that it will generate circa $735 million in group revenues for Q1 2020 trading, reflecting a 27% increase on Q1 2019’s $580 million. The TSX Group cited …

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BGC members to donate virtual grand national profits to NHS charity

Members of the Betting and Gaming Council (BGC) have committed to donating all profits from this weekend’s ‘Virtual Grand National’ to NHS Charities Together. The initiative has the backing of BGC members including bet365, William Hill, Flutter Entertainment, Sky Bet, GVC, BetFred, Betway, BetVictor, JenningsBet and Inspired Entertainment. Commenting on the initiative, BGC Chief Executive Michael Dugher said: “With the …

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Stars Group retains Q1 confidence despite COVID-19 impact

The Stars Group said that Q1 2020 trading is currently ‘ahead of expectations’, but the Toronto TSX-listed enterprise anticipates encountering near-term COVID-19 disruptions. Updating investors today, Stars Group explained that it has maintained ‘strong underlying momentum’ within its UK (Sky Bet) and Australia (BetEasy) divisions, which gives it confidence that a sequential improvement in quarter earnings will be delivered. “Overall, …

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Yorkshire appoints Richard Flint as a ‘Welcome Advisor’

Sky Bet Chairman Richard Flint is set to become a key non-executive director advising Yorkshire Tourism’s flagship ‘Welcome to Yorkshire’ campaign. Flint will take up the post immediately following the end of his two-year stint as the Chair of the CBI for Yorkshire and Humber. Recognised as one of the UK’s leading Tech CEOs, during his 17-year tenure leading Sky …

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