Tag Archives: Sherwin Jarvand

ComeOn upgrades personalisation strategy in Optimove partnership

SBC News ComeOn upgrades personalisation strategy in Optimove partnership

ComeOn Group is strengthening its data-driven personalisation strategy through a partnership extension with Optimove.  Leveraging its proprietary platform technology and advanced data warehouse, the igaming operator introduces an innovative personalisation strategy that tailors content to individual preferences. Sherwin Jarvand, Chief Data Officer at ComeOn Group, detailed how personalisation has always been key to the company’s strategy and powered by its …

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ComeOn promotes Owen Parry to lead customer engagement 

ComeOn Group

ComeOn Group has announced the internal promotion of Owen Parry as new Head of Customer Engagement.  Parry has formally led ComeOn’s central promotion team as Head of Customer Proposition over the past year.  He will now shift focus to overseeing customer engagement operations, working across the group’s multi-brand portfolio. As part of its growth strategy, ComeOn has emphasized identifying and …

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