Online sportsbook Betiton has made a new addition to its team, enlisting former France international and UEFA Champions League winning striker Djibril Cissé as a brand ambassador. The appointment will enhance Betiton’s global sporting recognition and marketing, due to Cissé playing for a number of major clubs since 1998, having kickstarted his career in his native France at AJ Auxerre where …
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Highlight Games maximises Greek market presence via Novibet launch
Highlight Games’ premium titles are set to go live in Greece and the UK via Novibet’s online and mobile platforms. Notable products from the London-based video virtual sports developer include Soccerbet, which now features English, Italian, Greek and Turkish football leagues. The title includes a range of famous clubs from the Greek Super League, including AEK Athens, Aris Thessaloniki, Asteras …
Read More »SBC Events hits the bullseye with Betting on Sports Week agenda
The CEO of the Professional Darts Corporation (PDC), the Chief Legal Officer of the PGA Tour and a five-time snooker World Champion will join the strongest lineup of speakers the sports betting industry has ever seen. The PDC’s Matt Porter, Len Brown from the PGA Tour and Ronnie O’Sullivan were just three of the names that caught the eye as …
Read More »Sportradar boosts European football streaming inventory
Sports data and content provider Sportradar is pleased to announce the further extension of its live streaming coverage for online, mobile and retail sports betting offers. Due to recent successful acquisitions of leagues and cup competitions in Greece, Turkey and Romania, Sportradar has substantially increased its portfolio of available live events for its Live Channel Online and Live Channel Retail. …
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