Tag Archives: Nordea Open

Betway further expands tennis portfolio with European Tour sponsorship

Betway has further entrenched its marketing position in the tennis scene, inking a sponsorship arrangement with ATP Tour event the European Tour. Representing an expansion of Betway’s sponsorship portfolio of elite tennis events, the deal builds on the SuperGroup-owned and Malta and Guernsey-based operator’s previous partnerships with Generali Open, Nordea Open, Miami Open, Hamburg Open, Noventi Open and the Mercedes …

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Betway enhances German visibility with VfB Stuttgart sponsorship

Betway has strengthened its marketing and branding in the German sports betting space, striking a deal with Bundesliga club VfB Stuttgart. As part of the three-year agreement, Betway will gain branding on the LED screens and cam carpets at the VfB Stuttgart stadium, the 60,000-seat Mercedes-Benz Arena. Additionally, the Malta-based bookmaker will also secure activation rights as part of the …

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Betway expands ‘ever-growing commitment’ to tennis

Betway has signed a sponsorship arrangement with the Hamburg Open tennis tournament, in a deal which the bookmaker says is indicative of its ‘ever-growing commitment’ to the sport. The Malta-based operator will take advantage of courtside and digital marketing and branding exposure at the Rothenbaum Tennis Centre-held event between 7 and 18 July. “We’re thrilled to be partnering with Hamburg …

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