Tag Archives: Leeds

Adam Smith – Sky Bet backing the Northern Powerhouse push

Following a market opening for the 2023 European City of Culture which has Leeds as the current frontrunner, we spoke to Head of Corporate Affairs at Sky Bet Adam Smith.  Sky Bet has recently expanded in the city, and is a big believer in the government’s Northern Powerhouse scheme. SBC: As a company which has generated over £140m for the …

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Sky Betting & Gaming continues Leeds tech expansion

Seeking to expand its digital and tech development capabilities, the management of Sky Betting & Gaming (SB&G) has confirmed that the operator has ‘significantly expanded’ its presence within the Wellington Place Leeds tech hub. The move sees independent SB&G double its operational workspace within Wellington Place, taking up a total presence of 80,000 square feet. Having undertaken a significant growth …

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Sky Betting & Gaming appoints Simon Ince as International Technology lead

Seeking to boost its international development and innovation capabilities, Sky Betting & Gaming (SB&G) has confirmed the appointment of Simon Ince as Director of International Technology. Ince joins SB&G’s operations from global technology giant Microsoft, where he held a number of senior management roles focusing on product development and delivery. The appointment of a Director of International Technology, comes as SB&G …

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Rachel Riley hosts Sky Betting & Gaming Gala Ball for Teenage Cancer Trust

Rachel Riley hosted Sky Betting and Gaming’s first annual Gala Ball celebrating a year of fundraising in aid of Teenage Cancer Trust. The Countdown star and Sky Sports’ Friday Night Football presenter announced that Sky Betting and Gaming has already exceeded its original fundraising target of £20,000. Hundreds of employees at the company have contributed to this figure, participating in …

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Sky tech graduates complete boot camp stage

Sky Betting & Gaming’s continued attempts to breed the next generation of online gambling tech talent has taken a further step forward with the news that 25 early-career tech recruits have graduated from the 14-week intensive tech boot camp stage of its software academy programme. The programme saw aspiring developers and testers working on projects in either the gaming or …

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Sky Betting & Gaming supports the community with Street League

Sky Betting & Gaming has partnered with the UK-based sport for employment charity Street League, to introduce the first of its kind for the company; a combination of educational and sports coaching sessions delivered by employee volunteers. As part of its ‘Giving Back’ policy, the company allows two paid days per year for employees to put their time towards good causes. And this week, …

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Sky Bingo rebrands with ‘One to Go Moment’ campaign

Sky Betting and Gaming (SB&G) has announced the relaunch of its Sky Bingo brand following six months of research and development. The relaunch will be supported by the product’s largest multi-channel campaign investment, and headlined by the new strap line of ‘Expect Excitement’. The new ‘One to Go Moment’ campaign made its UK TV debut on Friday 7 October, and …

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Sky Betting & Gaming eyes international growth following strong 2016 results

Publishing its full year 2016 results (12-month period ending 30 June), independent bookmaker Sky Betting & Gaming (SB&G) has delivered strong growth across all its 2016 metrics, as the operator prepares for its future international expansion. Closing its FY 2016, SB&G detailed that Group Revenues had hit £373 million, up 51% on corresponding FY 2015’s £247 million. The operator’s significant …

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Sky Betting & Gaming hosts first commercial talk in Leeds

Sky Betting & Gaming has held the first in a series of ‘Commercial Talks’, as industry pros took to the floor to share their experience and knowledge to the local product and marketing community in Leeds. On 6 October, over 40 guests spanning product management, design, creative and brand, secured a slot to hear talks from Sky Bet’s Commercial Director …

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Sky Betting & Gaming makes the grade at The Sunday Times Top Track 100

Sky Betting & Gaming (SB&G) has been named one the UK’s best and fastest growing independent companies by The Sunday Times. The Leeds-based online betting operator ranked 74th in last weekend’s ‘Sunday Times Grant Thornton Top Track 250’. The list is published every year by the News UK Corporation newspaper which ranks the nation’s fastest-growing private companies. SB&G was commended …

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