BetGames has agreed a deal with Betway to provide a trio of games branded for its African operation, strengthening the partnership between the two. Players in the continent will soon be able to gain access to Roulette, Penalties, as well as a Crash Game. James Everett, BetGames’ VP of Sales Africa, commented: “We’ve enjoyed a fantastic relationship with Betway in …
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James Everett, BetGames: we have our sights firmly set on African expansion
We’ve seen many betting and gaming companies look to expand their international footprint in recent years, with a number turning their attention towards the African market. One such company which is continuing to expand its presence within the region is BetGames. For James Everett, VP Africa at BetGames, Africa has always been a strong-performing region for BetGames. But with the …
Read More »Twain Sports’ African journey continues with Hollywoodbets deal
BetGames’ newly launched sports betting platform Twain Sports has signed its second Africa-focused partnership in as many weeks. Strengthening its foothold in South Africa, Twain Sports has put pen to paper on a deal with Hollywoodbets, a tier one operator in the country, building on a pre-existing relationship between the bookmaker and BetGames. The company will launch Twain Sports’ hybrid …
Read More »BetGames: ‘the stars have aligned’ for Africa’s World Cup betting experience
With five African teams making it to the Qatar World Cup, bookmakers and suppliers alike are seeing plenty of betting action across the African continent. But while retail still holds strong for many bettors, BetGames has seen growing momentum towards the online space. James Everett, Sales Director for Africa at BetGames, discusses why Africa is a core market for the …
Read More »James Everett: Why Africa is a home away from home for BetGames
The Lithuanian-based BetGames has expanded into territories across the globe, such as the UK, Malta, Latvia, Estonia and Italy. However, the company’s most prominent area of success has been Africa, more specifically the South African market. Speaking to SBC News, BetGames’ Sales Director James Everett elaborates on how and why the region has become such a successful voyage for the …
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