Tag Archives: IMG Arena

IMG Arena nets major media extension with Brazil’s Liga Nacional de Basquete

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Global sports betting content hub and innovation studio, IMG ARENA has confirmed that it has secured a six-season extension to its global live-streaming partnership with  Liga Nacional de Basquete (LNB), Brazil’s highest tier of professional basketball. The new deal covers an increased number of NBB matches and the Copa Super 8. Launched in December 2008, the LNB brought together the …

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IMG ARENA boosts table tennis offering with WTT deal

IMG ARENA has entered into a long-term partnership with World Table Tennis (WTT) which will see the sports betting service and content hub gain worldwide live betting streaming and data rights for WTT events. Under the terms of the agreement, sports betting operators will gain access to content from events organised by WTT, including the World Table Tennis Championships. Freddie …

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Golden Park integrates IMG Arena virtuals content

Sports betting service and content hub IMG Arena has sealed a new agreement with Golden Park to supply its virtuals offering to the group’s online gaming brand GoldenPark.es. Under the agreement, IMG Arena’s full portfolio of on-demand and scheduled virtual sports, which includes instant football, horse racing, tennis, cycling and greyhound racing, has been integrated via Tecnalis’ Alira gaming platform …

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ATP Tennis makes virtual sports debut with IMG ARENA

Tennis’ ATP Tour will launch its first virtual sports product after expanding its longstanding partnership with IMG ARENA – the sports betting innovation studio and content hub of global sports publishing group IMG. The sport’s first officially branded virtual sports product features logos from the ATP Masters 1000 series and official tournament names. It has been designed to deliver players …

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IMG Arena secures European volleyball betting data deal

Sports betting service IMG ARENA has announced a long-term, worldwide live betting streaming and betting data rights partnership with the European Volleyball Confederation (CEV). The deal, which covers volleyball, beach volleyball and snow volleyball, allows sports betting operators to access the content across all CEV organised events such as EuroVolley and the Volleyball Champions League. Freddie Longe, Executive Vice President …

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IMG strengthens its global network with NHL US rights

IMG ARENA has secured rights to provide U.S. sports betting operators live streams of select out-of-market National Hockey League (NHL) games, via its digital betting platforms. The firm has been a NHL sports betting live stream provider in the European market for several years, and will be introduced to legalised U.S states and future states that will become authorised in …

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IMG Arena delivers live betting opportunities with UFC Event Centre

Industry data, insights and content provider IMG Arena has teamed up with UFC to launch the UFC Event Centre, which is hoped to deliver new opportunities for live, in-round betting during UFC matches. The official data feed from both the UFC Event Centre and UFC will be made accessible via licensed partnerships with sportsbooks and gaming operators, which is due to include including IMG …

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Mansion revamps VS profile with IMG ARENA

Gibraltar-based Mansion Group has revamped its virtual sports offering, securing a multi-year agreement with IMG ARENA, the betting innovation studio of leading international sports agency and publisher IMG. Integrated through IMG ARENA’s existing partnership with Leap Gaming, Mansion has deployed a full suite of VS content across its UK online gambling portfolio. Moving forward, Mansion customers will benefit from instant …

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Rush Street Interactive boosts tennis capacity with IMG Arena

Rush Street Interactive’s US online gambling property PlaySugarHouse.com has become the first US sportsbook venture to launch IMG Arena’s live streaming services. The partnership sees Rush Street Interactive become the first US gambling operator to integrate IMG ARENA’s full live streaming portfolio. As a result, Rush Street Interactive’s PlaySugarHouse domain becomes the only online sportsbook operating within New Jersey and Pennsylvania …

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IMG Arena launches ‘Greenhouse programme’ targeting next-gen disruptions

More than a year in development, new industry data, insights and content provider IMG Arena announces the launch of its ‘Greenhouse’ innovation programme. Seeking to disrupt all standard components of the global betting sector, IMG Arena launches its Greenhouse directive, ‘funding and mentoring innovative entrepreneurs and companies reimagining the betting and media industries’. For its launch, IMG Arena announces ‘Sportsflare’, …

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