Tag Archives: gaming

BetConstruct: acquisition is important but retention is the difficult task

SBC News BetConstruct: acquisition is important but retention is the difficult task

Acquiring players has become a big focus for many betting and gaming companies over the last few years. But what good is attracting a player to come and gamble on your site without ensuring that you have a strong retention strategy in place? From a financial perspective, retaining existing players is much more cost-effective than acquiring new ones. So it …

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Thomas Smallwood, ESA Gaming: Cross-sell opportunities during Qatar 2022

SBC News Thomas Smallwood, ESA Gaming: Cross-sell opportunities during Qatar 2022

Thomas Smallwood, Head of Marketing at ESA Gaming, discussed with Jessie Sale at Betting on Sports Europe (BOSE) the firm’s growing portfolio of mobile non-traditional games and how the upcoming World Cup provides the perfect opportunity for fan engagement.  With a packed sports schedule in 2022, Smallwood agreed that now is the time for businesses to take advantage of these opportunities, especially for cross-selling and …

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Suren Khachatryan: Technamin is tapping into the world of AI

Suren Khachatryan: Technamin is tapping into the world of AI

Artificial intelligence (AI) holds the potential to transform the betting and gaming industry, and will likely take a leading role in data processing and player segmentation in the years to come. Technamin Founder and CEO Suren Khachatryan claims his company will be at the forefront of AI developments and is ready right now to embrace the myriad opportunities it presents. …

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Northern Irish Betting Bill passes consideration stage prompting Committee recommendations

SBC News Northern Irish Betting Bill passes consideration stage prompting Committee recommendations

The Betting, Gaming, Lotteries and Amusements (Amendment) Bill has passed the consideration stage of the Northern Irish Assembly, paving the way for a long-awaited regulatory overhaul in the province.  Sponsored by the Minister for Communities Deirdre Hargey, the Bill entered the First stage of the legislature on 14 September 2014, with the goal of updating regional betting regulatory oversight for …

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NI Communities Minister calls for Mandatory Code of Practice on gambling venues 

SBC News NI Communities Minister calls for Mandatory Code of Practice on gambling venues 

Northern Ireland Communities Minister Deirdre Hargey has urged Stormont Assembly ministers to support amendments introduced to the “1985 – Betting, Gaming, Lotteries and Amusements (Amendment) Bill”.  Hargey has been charged with leading the overhaul of Northern Ireland’s gambling laws, which have remained unchanged for the past 35-years. This September, Northern Ireland’s assembly approved Hargey’s ‘first phase amendments’ required to update …

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Northern Ireland betting overhaul enters first Assembly stage

SBC News Northern Ireland betting overhaul enters first Assembly stage

The planned overhaul of Northern Irish betting and gaming regulations took another step yesterday, as the Betting, Gaming, Lotteries and Amusements (Amendment) Bill entered the Northern Ireland Assembly. Having successfully passed the first stage, the first phase of the regulatory adjustment focuses on land-based operations. If fully passed through the Stormont, the Bill will enact the most significant changes to …

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Microgame: Italian operators must change their mindset if they are to survive

Microgame: Italian operators must change their mindset if they are to survive

Italy’s hard-nosed gambling leadership has become adjusted to navigating the tribulations of a marketplace in constant state of flux, facing the year-on-year curveballs of increased taxes, blanket bans on advertising and tougher all-round compliance controls. Yet market leaders are in no-doubt that they are in the midst of a true paradigm shift. Following 2020’s unprecedented pandemic, Italian society is now …

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Young and male — is the iGaming player stereotype true?

Young and male — is the iGaming player stereotype true?

When considering what makes a ‘typical bettor’, many often imagine a male aged between 18-35, but – according to Slotegrator – “there’s more and more reason to consider female gamblers and those in other age brackets as well”. A new guide published by the iGaming software provider highlighted the importance of operators having an in-depth knowledge of their customers – …

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Microgame: Capitalising on the ‘step change’ for Italy’s betting market

Microgame: Capitalising on the 'step change' for Italy's betting market

The pandemic has brought about a ‘step change’ in the development of the Italian betting market, said Microgame CEO Marco Castaldo (pictured, left), who believes that operators are now beginning to realise the online growth potential. Speaking ahead of next week’s SBC Digital Italy, he explained why those operators who can differentiate the overall user experience by specific player segments …

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