In the fiercely competitive sports betting industry, keeping players engaged is a constant challenge. STATSCORE‘s new product, Tipster, powered by advanced mathematical models, offers a solution for operators aiming to enhance user experience and differentiate themselves in the market. Sports betting has evolved into a dynamic experience far beyond simple wagers. Operators now employ gamification, free-to-play options, and various engagement …
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Denys Parkhomenko, GR8 Tech: differentiation the key to ultimate success
Remaining on the edge of technological developments could arguably be the difference between success and failure, especially in an industry that prides itself on being on the cusp of such evolution. For GR8 Tech, this is simply the mantra for ultimate triumph. With that in mind, the company’s Chief Product Officer, Denys Parkhomenko, spoke to SBC News regarding product development …
Read More »Opta Points: major new stats category to transform sports betting entertainment at the Euros and beyond
We see a range of new products and experiences launched for bettors every time major football tournaments come around. In the last few years, it seems most of them have been built around Stats Perform’s Opta data feeds. According to Stats Perform’s VP of Betting Product Nick Cockerill, Euro 2024 and Copa América are set to be no different. As …
Read More »Xtremepush: The industry’s fast pace requires real-time response
Catching up with Xtremepush at SBC Summit North America, Joe Streeter of CasinoBeats met with the company’s co-founders to try and find out more about its latest ventures. Tommy Kearns, CEO and Co-Founder of Xtremepush, shared details around the company’s new vision looking into the future and shared observations on the company’s successful trajectory eight years after establishment. “We’ve had …
Read More »Soft2Bet: our gamification features combine innovation with modern technology
Gamification is more than a “nice-to-have”, it drives substantial revenues and enables igaming companies to keep up with technological advances, writes Yoel Zuckerberg, Chief Product Officer at Soft2Bet. Gamification is often mentioned as a feature that suppliers and operators should add to their product portfolio, rarely as a key component of their growth strategy that can drive substantial revenues to …
Read More »Alexander Kamenetskyi, SOFTSWISS: is gamification more than just a buzz word?
If we were to look back at some of the key challenges for igaming companies in 2023, we might find that there’s been plenty of discussion around the topics of player engagement, retention and elevating the overall betting experience. But one solution that has been proposed numerous times is gamification – the idea of creating new layers of games / …
Read More »Soft2Bet: turning regulatory challenges into new opportunities
The last year has been a busy one for Soft2Bet, with the igaming and sportsbook solution provider entering several new markets in the first half of the year alone. But according to David Yatom Hay (pictured, right), Soft2Bet’s General Counsel, this is just the tip of the iceberg, with big plans already in motion to pursue new, promising opportunities around …
Read More »Going global: Soft2Bet’s David Yatom on pursuing new market opportunities
Since the start of this year, Soft2Bet has set out on a journey to expand its global footprint, with its most recent market entry being Romania. One month on, and the provider is confident that the Romanian market has been a ‘natural fit’, and one that presents a whole host of opportunities for further expansion. In a chat with SBC …
Read More »James King: Flows is hitting the jackpot on voice-activated gamification and engagement
It is becoming increasingly difficult to engage new players and retain existing bettors. But one way in which operators can tap into new player bases is through gamification tools such as jackpot tournaments. James King, CEO of Flows, sheds light on how operators can leverage Flows’ latest development, ‘Flo,’ to unlock new realms of engagement and retention. He tells us …
Read More »David Yatom: our Greek licence will take Soft2Bet “to new heights”
The Greek market has long been one to watch, with many sports betting and casino companies expanding their footprint into this region as of late. Soft2Bet has been no exception. Entering the market in May, Soft2Bet is already making its mark on the Greek sports betting and casino market – with plans already in place to take its partners’ gaming …
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