Finixio has announced the appointment of Sacha Kinser to the new position of Head of Gambling Content, overseeing editorial disciplines across its sports betting and igaming media network. An expert in SEO and brand building, Kinser joins Finixio from Game Lounge, where she most recently served as Head of Content for the Malta-based affiliate marketing network. Finixio confirmed that Kinser …
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Cherry Q2 “characterised by expansion and investment”
Scandinavian affiliate group Cherry AB has described its Q2 2018 period as being “characterised by expansion and investment”. The statement, made by Cherry’s Acting President and CEO Gunnar Lind, came as the Stockholm-listed online gambling group recorded a revenue increase of 41% (SEK 753 million, up from SEK 536 million), an EBITDA increase of 78% (SEK 165 million, up from …
Read More »Game Lounge marketing acquires SEO agency TodaysWeb
Game Lounge the marketing and player acquisition arm of Stockholm-listed Cherry AB has acquired international ‘search’ agency TodaysWeb for a total consideration of SEK 14 million (€1.4 million). Confirming the acquisition, Game Lounge details that it will move to incorporate TodaysWeb’s search-engine-optimisation (SEO) tools, services and content portfolio of 1,500 websites. Updating the market, Jonas Cederholm, CEO of Game Lounge, details; “The …
Read More »Cherry AB positive on 2018 outlook following year of tough ComeOn integrations
Closing its full-year 2017 accounts, Stockholm-listed online gambling group Cherry AB reports solid growth, despite its operational restructure to acquired asset ComeOn. Publishing its full-year 2017 results, Cherry records a group revenue increase of 104% to SEK 2,252 million (FY 2016: SEK 1,102 million), with organic assets contributing 27% of revenue share. A strong revenue performance would see Cherry declare …
Read More »Player Control – Game Lounge acquires Slottracker Solutions
Cherry AB affiliate marketing subsidiary unit Game Lounge has confirmed the acquisition of Slottracker Solutions (Slottracker.com) for a total consideration of €1 million. Slottracker.com is a software that allows online casino players to better monitor their playing habits, tracking gameplay information with regards to slot spins, wagers staked and games played. Game Lounge management has agreed to purchase the Slottracker …
Read More »Cherry acquires outstanding Game Lounge shares
Swedish gaming company Cherry has increased its stake in affiliate firm Gaming Lounge, taking its total holding to 95%. Three years after its wholly owned subsidiary, Cherry Malta Ltd, acquired 51% of the shares in the company, the gaming group has resolved to take onboard a further 44% that will be financed through a combination of cash and a new …
Read More »Gambling.com strengthens board & guidance with Fredrik Burvall appointment
Updating the market, industry affiliate Gambling.com Group has informed that former Cherry AB Chief Executive Fredrik Burvall has joined its board of governance as the company undertakes an aggressive M&A led future growth strategy. A seasoned industry executive, Burvall has held a number of executive positions at Cherry AB, guiding the company through a series of successful growth initiatives. …
Read More »Cherry’s Game Lounge launches first Japanese affiliate website
Cherry Gaming’s industry performance marketing subsidiary Game Lounge has confirmed the launch of its first Japanese affiliate website; JapaneseCasino.com (www.japanesecasino.com) Launched last week, the website aims to produce the best content and information for Japanese online gambling consumers. Game Lounge management stated that it had spent numerous months researching the market in order to adapt its product to localised needs …
Read More »Cherry indicates interest in buying remaining ComeOn shares
Cherry Gaming said it is looking at a further bond financing to buy up the remaining shares of ComeOn that it doesn’t already own, after Cherry said its own revenues ex-ComeOn rose 39% over the third-quarter. At the end of July, Cherry bought up a 49% stake in ComeOn and Cherry said that though ComeOn’s revenues were yet to be …
Read More »Cherry’s Game Lounge strengthens UK and German coverage with Interclick acquisition
Cherry Gaming affiliate network Game Lounge has strengthened its European coverage by confirming the acquisition of industry affiliate Interclick Limited for a sum of $1.5 million (£1.1 million). Interclick has been an active affiliate in the UK and German markets for the past 14 years, and services a network of 40 industry domains. Game Lounge stated that the acquisition would …
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