Tag Archives: Charlotte Emery

William Hill keeps EPIC good vibes for new Premier League season

SBC News William Hill keeps EPIC good vibes for new Premier League season

Ahead of this weekend’s start of the 2022/2023 Premier League season, William Hill has refreshed its flagship ‘EPIC’ nationwide advertising campaign.  The heritage bookmaker has transformed EPIC into a ‘fully integrated 360 advertising campaign’, spanning all media formats and brand marketing channels. EPIC became William Hill’s flagship campaign during last summer’s UEFA Euro 2020 Championships. The bookmaker banked on the …

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William Hill pumps up the volume on its daily ‘Acca Freedom’

SBC News William Hill pumps up the volume on its daily 'Acca Freedom'

William Hill has launched its brand-new nationwide marketing campaign promoting its exclusive football betting offer ‘Acca Freedom’. Trialled during August, Acca Freedom provides William Hill football customers with a daily offer on accumulator bets, allowing them to either ‘boost their acca odds’ or ‘insure their acca bet’. Acca Freedom’s ‘odds boost’ will be allowed on any three-fold accumulator bet, with …

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William Hill seeks new European appeal with 72andSunny Amsterdam

SBC News William Hill seeks new European appeal with 72andSunny Amsterdam

William Hill marketing has disclosed that Amsterdam agency 72andSunny has won its ‘four-way pitch’, becoming the creative lead of its £ multi-million advertising account. Issuing a corporate update, William Hill confirms the appointment of 72andSunny as ‘Lead European creative agency’, working on a remit of establishing William Hill betting and gaming brands as ‘first choice in the gambling category’. This …

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William Hill seeks new creative lead as Bark&Bite affair ends

SBC News William Hill seeks new creative lead as Bark&Bite affair ends

Leeds based marketing agency Bark&Bite has confirmed to UK business news sources that it will no longer act as lead creative agency for FTSE bookmaker William Hill Plc. Bark&Bite Managing Director Christian Knowles-Fitton has confirmed to Prolific North that the agency will no longer maintain William Hill’s creative marketing accounts, ending a seven-year partnership. Moving forward, William Hill leadership is expected …

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William Hill appoints fresh faced Wavemaker as lead UK media agency

SBC News William Hill appoints fresh faced Wavemaker as lead UK media agency

UK marketing news source CampaignLive has reported that FTSE betting group William Hill Plc has awarded its UK media buying and planning account to London advertising agency Wavemaker Global. Wavemaker is a subsidiary agency of WPP Group and will replace long-term incumbent Vizeum (Dentsu Aegis Network), as William Hill’s lead UK media planning and buying agency. The yet to be confirmed update, …

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Charlotte Emery lands key digital role at William Hill

SBC News Charlotte Emery lands key digital role at William Hill

William Hill has confirmed a new appointment to its digital leadership team, with Charlotte Emery becoming the firm’s Global Brand and Marketing Director. Emery, who has over 20 years’ experience in brand leadership, strategic planning and innovation, will be a key member of the senior leadership team, reporting into Ulrik Bengtsson. She joins William Hill from British American Tobacco (BAT) …

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