Tag Archives: Boca Juniors

Betsson banks 2024 as ‘Best Year in Business’ driven by product & localised growth

Betsson AB CEO Pontus Lindwall

Betsson AB has achieved its “best year in business” as it celebrates a seventh consecutive year of corporate growth. Posting a strong close to 2024 trading, the Stockholm-listed online gambling group achieved Q4 revenues of €306m, up 22% on 2023 comparatives of €251m. Headline growth saw Betsson achieve the milestone of generating over €1bn in group revenues for full-year 2024, …

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Betsson reinforces commitment to Latin American football

SBC News Betsson reinforces commitment to Latin American football

Betsson Group has renewed its sponsorship with Argentinian football club, Boca Juniors, until the 2028 season. The Swedish sportsbook will continue to be the team’s main sponsor, while its branding will also remain on the front of the shirts. It was also reported that Boca will receive just over £6m a year under this sponsorship. Jesper Svensson, CEO of Betsson …

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Betsson signs René Higuita as Colombian Ambassador

SBC News Betsson signs René Higuita as Colombian Ambassador

Betsson Group has unveiled former Colombian goalkeeper René Higuita as a brand ambassador in a move to further strengthen its presence in LatAm. Higuita joins several other former South American footballers as an ambassador of the betting firm, such as Iván Zamorano, Paolo Guerrero, Mario Yepes, Zé Roberto, and Nolberto Solano. This initiative aligns with the Group’s recent sponsorship deals in the region, where they have partnered with …

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Betsson strikes $7.5m sponsorship of Boca Juniors  

SBC News Betsson strikes $7.5m sponsorship of Boca Juniors  

Betsson AB has secured its biggest marketing commitment for the Argentine market, becoming the principal shirt sponsor of Boca Juniors. This weekend, Argentine news sources reported that Betsson had agreed to definitive terms to become Chief Sponsor of Boca, whose matchday shirt has been sponsor-less since July 2022. Local news sources reported that Betsson will pay $7.5m to place its …

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Buenos Aires authorities investigating Copa Argentina game for suspicious betting

SBC News Buenos Aires authorities investigating Copa Argentina game for suspicious betting

Local media reports have suggested that a red card shown during a Copa Argentina match between Boca Juniors and Agropecuario may have been a match-fixing incident.  The fixture on 10 August saw Agropecuario player Milton Leyendeker handed a red for an aggressive kick injuring Boca’s Exequiel Zeballos, who was taken off the pitch on a stretcher and subsequently given hospital …

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Call for further information on Buenos Aires betting licences

Call for further information on Buenos Aires betting licences

Argentine political party Coalición Cívica ARI has requested further information concerning the granting of gambling licences in the capital of Buenos Aires.  Within the party’s request, nine deputies and senators mentioned the names of two local businessmen, Cristóbal López, who is under investigation for corruption, and Daneil Angelici, the former president of top flight football club Boca Juniors. It was …

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