Tag Archives: Bill Mummery

SBOTOP boosts its Caribbean appeal with Bravo on board

SBC News SBOTOP boosts its Caribbean appeal with Bravo on board

Isle of Man betting group Celton Manx has confirmed the appointment of West Indies cricket icon Dwayne Bravo as the first cricket ambassador for its flagship SBOTOP sportsbook brand. Bravo is recognised as one of Caribbean cricket’s best ever ‘all-rounders’, representing the West Indies in all formats of the sport, spanning a career of 256 test caps and 120 one-day-internationals. …

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Leeds United nets record breaking SBOTOP sponsorship for EPL comeback

SBC News Leeds United nets record breaking SBOTOP sponsorship for EPL comeback

Isle of Man-based operator Celton Manx has signed a multi-year partnership with Leeds United, with the firm confirming that its sports betting brand SBOTOP will be the Premier League club’s front of shirt sponsor. The sponsorship agreement, which is the largest commercial deal in the club’s history, also sees SBOTOP appear as a sponsor on the club’s official training kit.  …

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Betting on Sports Week welcomes 250 expert speakers to Olympia London

SBC News Betting on Sports Week welcomes 250 expert speakers to Olympia London

Betting on Sports Week will present no fewer than 250 thought leaders, innovators and decision makers gathered from the sports betting, esports, casino, affiliates, media and sports sectors. The speakers will all play an integral role in making this year’s Betting on Sports conference the biggest and best on record, with the event taking place from 18-21 September at London’s …

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SBOBET and Borussia Dortmund deal “a huge step” for Asian fans

SBC News SBOBET and Borussia Dortmund deal “a huge step” for Asian fans

SBOBET has agreed to become Borussia Dortmund’s official betting partner in Asia, a deal described by the Head of the Ruhr giants’ Asia office as “a huge step” that will help the club get “even closer” to its Asian fans.  In a landmark deal, the Celton Manx-operated SBOBET and BVB‘s partnership will kickoff at the start of the 2018-19 Bundesliga …

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Scott Longley – A short history of gambling shirt sponsorship in football (part 2)

SBC News Scott Longley - A short history of gambling shirt sponsorship in football (part 2)

 Speaking to industry stakeholders, Scott Longley details the ‘high-water mark’ of betting shirt sponsorship in football. As leadership is pressured to deliver a better ROI on football marketing, what does the future hold for the sector’s relationship with the beautiful game… ____________________ SBOBET has claims to being perhaps the most far-sighted sponsor to have ever appeared on the front of …

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Biggest ever Betting on Football takes on truly international agenda

BOF - international

It’s Betting on Football by name, but so many of the topics to be discussed at next week’s international conference are far from exclusive to the beautiful game. Held at Stamford Bridge from 20-23 March, the #bofcon2018 agenda will combine expert analysis of this year’s football frenzy with a tour of the sports betting world and a breakdown of the …

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Easyodds CEO James Garmston: The who’s who of the operator and affiliate world at #boscon2017

BetBright - Copyright: gabe123 / 123RF Stock Photo

Ahead of Betting on Sports 2017 (12-15 September), Easyodds CEO James Garmston, part of the ‘Improving the horseracing betting experience’ session at next month’s event, spoke to SBC News about what he’s looking forward to at #boscon2017, where operators and affiliates can work better together and what sports partnership has stood out over the last 12 months. SBC: Why is …

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SBOBET renews betting partnership with Ireland’s Dundalk FC

SBC News SBOBET renews betting partnership with Ireland’s Dundalk FC

Celton Manx operated online sportsbook SBOBET has extended its betting partnership with Ireland Football Premier Division champions  Dundalk FC (Leinster) for a further two years. First agreed at the start of the 2016 season, the partnership will see the SBOBET brand promoted during matches at the club’s Oriel Park (capacity: 5,000) home ground in County Louth. SBOBET marketing detailed that …

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International betting community gathers in London for Betting on Sports 2016

SBC News International betting community gathers in London for Betting on Sports 2016

London will be subjected to a sports betting industry invasion on Thursday 15th and Friday 16th September, as sports betting operators from around the globe arrive to network and discuss the latest trends and developments. Betting on Sports 2016 has attracted sportsbook operators from the UK, Central and Eastern Europe, US, Canada, Africa, Asia, and even Australia. Organised by SBC …

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