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Tag Archives: #bettingonsports

Conall McSorley – Metric Gaming – Developing and trading real time golf markets

Conall McSorley, the Commercial Director at Metric Gaming, was at Betting on Sports 2016 to speak about international appeal, and the global reach for sports such as golf. Less than a week on, we caught up with him to discuss some of the points that came out of this session, expand on his predictions for golf betting, and find out who ... Read More »

BOS – Find a bookmaker ambassador with the right personality

The CEO from Argyll Entertainment, the operator behind the new BetonBrazil sportsbook, has stressed the importance of bookmakers finding the right personality to reach an extended audience. Stuart Tilly spoke about making Alan Brazil part of the brand itself and ‘more than just an ambassador’, by using his personality to shape the design, audio content and prizes around the website. ... Read More »

BOS – Predicted growth for cricket and golf betting markets

George Oborne, Managing Director of India Bet, said that cricket has the potential to become a ‘growth sport for betting’, particularly given the huge turnover in the Indian Premier League (IPL) and other Twenty20 competitions, the way it lends itself to in-play betting and its status as a relative minor in the UK betting market. He was backed up by Todd ... Read More »

BOS – Styren focuses on differentiation for LeoVegas sportsbook

Johan Styren, CEO for LeoVegas, has confirmed that its June 2016 sportsbook launch was based on the application of skills that had made the company such a success in the casino world. Styren highlighted fast load times, quick registration, easy-to-use navigation, intuitive player experience and smooth payment systems as the main points of differentiation for the new sportsbook. The mobile-focused ... Read More »

BOS – Finding a balance between UI and presentation of live data

Paul Witten, Commercial Director for SIS, expressed the need for sports betting markets to find the right balance between the amount of live data provided and the simplicity of the user experience. He stated that the aim for live betting environments should be to process enough data in real time to help inform a decision, without over complicating the user ... Read More »

BOS Sponsor Profile – Tom Light – SBTech – Silver Sponsor

Tom Light, SBTech

SBTech is a Silver Sponsor for Betting on Sports 2016, which has just got underway in London! Established in 2007, SBTech is a leading provider of interactive sports betting solutions and services, and has become a global market leader within the online gaming industry. The complete offering includes user-friendly turnkey and fully managed sports betting solutions, specifically designed for top ... Read More »

BOS Sponsor Profile – Simon Westbury – VSoftCo

VSoftCo has been confirmed as a Bag Sponsor for Betting on Sports 2016! VSoftCo Ltd develops virtual sports betting products for both retail and interactive operators globally. The company has developed a highly sophisticated suite of tools and products to help operators maximise revenue opportunities. We caught up with Sales Director Simon Westbury, who spoke about his excellent experiences at ... Read More »

BOS Sponsor Profile – Tuomas Kanervala – AccuScore

AccuScore has been confirmed as the Ice Hockey Tournament Sponsor at Betting on Sports 2016! AccuScore is a sports simulation company that accurately simulates sporting events prior to their scheduled time. The simulation model uses data for the upcoming match, which includes team composition, weather, location and coaching. The current licensing and subscription services cover all major US sports and ... Read More »

90 speakers across 28 topics finalised for Betting on Sports 2016

This week’s Betting on Sports Conference will offer the most comprehensive look at the betting industry ever seen, according to organisers SBC Events. From Brexit to Esports, marketing to integrity, money laundering to DFS, and US Sports to payments, the two-day conference will feature 90 speakers across 28 separate discussions. On Thursday 15th and Friday 16th September, high level delegates from ... Read More »

BOS Sponsor Profile – Ed Whittington – Ve Interactive

Ve Interactive has been confirmed as a C-Level Dinner Sponsor for the Betting on Sports (BOS) conference. A world-leading technology company, the Ve platform has become an essential component for any online business to acquire, engage and convert customers. Under the vision and steerage of its co-founder & CEO, the award-winning serial entrepreneur David J. Brown, Ve Interactive has since gone ... Read More »