Tag Archives: better collective

Better Collective’s acquisition led expansion continues with Romanian deal

Copyright: robodread / 123RF Stock Photo

Better Collective has continued its expansion into regulated markets, after obtaining a Romanian affiliate licence and acquiring the PariuriX brand. The developer of digital platforms for bookmaker information, iGaming communities, and betting tips, will now enter the newly regulated Southeastern European country, following recent similar examples of Pull Media in France, Germany’s WettPortal.com and CasinoLounge.co.uk in the United Kingdom. Michal …

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European Tech Pro Klaus Holse joins Better Collective governance

SBC News European Tech Pro Klaus Holse joins Better Collective governance

Leading industry affiliate Better Collective has confirmed that Microsoft’s former President of Western Europe and current CEO of SimCorp Klaus Holse has joined its company board. An experienced technology leader, Holse joins Better Collective governance as the company seeks to aggressively expand its European footprint, having undertaken a number of strategic acquisitions. The board appointment follows the addition of Jens …

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The SBC Awards provides the perfect Christmas party in London

Christmas - SBC Awards

The sports betting industry is gearing up for its annual celebration at the SBC Awards, held on Tuesday 5 December at The Artillery Garden in central London, which doubles up as the perfect Christmas party for everyone involved in the sector. The presentation of 17 Supplier awards, 11 Operator/Affiliate awards and three SBC Sports Betting Hall of Fame inductees might …

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Michal Kopec – Better Collective: New Reality…Understanding the affiliate M&A condition

SBC News Michal Kopec - Better Collective: New Reality...Understanding the affiliate M&A condition

A key stakeholder in industry affiliate Better Collective’s international expansion, Michal Kopec (Head of M&A) details his firm’s significant acquisition activity undertaken this summer. In a changing affiliate landscape, how should leadership stakeholders gauge and value potential affiliate assets. Furthermore, is affiliate M&A fully understood as a marketing expansion vertical. _____________________ SBC: Hi Michal, it’s been a busy period for …

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Ninca90 secures back to back World Tipster titles

SBC News Ninca90 secures back to back World Tipster titles

Nemanja Dojcinovic, also known by his community name of Ninca90, has been named World Tipster Champion 2017 by bettingexpert.com. The defending champion made a total of 7,123 tips and secured a total unit profit of 5,268, with 54.3% of his winning tips coming from Basketball, followed by football (31.9%), handball (6.4%), tennis (5.3%) and ice hockey (2.1%). Dojcinovic secured a €10,000 …

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Allez! Better Collective drastically expands French market presence acquiring Pull Media network

SBC News Allez! Better Collective drastically expands French market presence acquiring Pull Media network

Leading industry affiliate marketing firm Better Collective continues its European expansion announcing this morning that it has acquired French digital media network Pull Media. The acquisition of Pull Media’s inventory significantly increases Better Collective’s presence within the regulated French online gambling market. Furthermore, Better Collective management has stated that it will use its new Pull Media assets to expand its …

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#boscon2017: Sky Bet CEO Richard Flint suggests ASA rulings were ‘last straw’

SBC News #boscon2017: Sky Bet CEO Richard Flint suggests ASA rulings were ‘last straw’

Speaking at last week’s Betting on Sports 2017,  Sky Betting & Gaming CEO Richard Flint said that his company “had to act” after recent rulings by the UK Advertising Standards Authority (ASA). The rulings, which led to Sky Bet closing its affiliate hub, deemed that an affiliate partner of the operator had used dubious adverts which promoted the idea that ‘gambling …

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Sky Bet’s Affiliate Hub closure due to ‘increasingly tough enforcement stances’

Affiliate updates

Sky Bet’s decision to close its affiliate hub has been the hot topic of the week in online betting and gaming and it’s one which will get great scrutiny at next week’s Betting on Sports Conference. The closure of Sky’s affiliate programme has the potential to send ripples throughout the industry on several levels, which is why the issue will …

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M&A hungry Better Collective expands UK presence acquiring CasinoLounge.co.uk

SBC News M&A hungry Better Collective expands UK presence acquiring CasinoLounge.co.uk

Industry affiliate marketing specialist Better Collective has expanded its presence within the UK online casino market acquiring casino review portal CasinoLounge.co.uk. Better Collective management did not detail acquisition terms, but stated that it had gained a trusted UK online casino review portal. Active since 2013, CasinoLounge.co.uk has grown its presence offering in-depth casino and games analysis. Heading up the acquisition …

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