Tag Archives: betbright

UKGC sheds light on BetBright abrupt closure

The UK Gambling Commission (UKGC) has issued a statement on the closure and sale of former licensed incumbent BetBright. On Wednesday 6 March, BetBright announced its closure, having sold its entire technology stack and assets to London-listed online gambling group 888 Holdings for £15 million. In its statement of closure, BetBright confirmed that all player funds and winnings would be …

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888 integrate BetBright into group following acquisition

Following the takeover of Irish operator BetBright earlier in the week, it has been clarified that the BetBright’s Dublin headquarters were to be integrated into the 888 group, and that players would have 30 days to access accounts to withdraw funds or winnings. As a goodwill gesture, 888 announced that any bets placed on the BetBright platform for the Cheltenham …

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BetBright ceases operations “on a permanent basis” following 888 takeover

Following its acquisition by operator 888 Holdings earlier this week, Irish betting operator BetBright has ceased its gambling operations to customers “on a permanent basis”, according to a statement on the platform’s website. Customers will still be able to gain access to BetBright accounts for a period of 30 days which will allow for the withdrawal of funds or winnings. …

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888 secures sports betting boost through BetBright deal

888 has secured the long-term product development strategy for its 888Sport division after acquiring the BetBright sports betting platform for £15 million. The platform will be integrated into 888’s proprietary gaming backend, giving the online gaming entertainment and solutions provider ‘complete ownership’ over its technology and product development across four key verticals – sport, casino, poker and bingo. However, more …

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BetBright orders ‘best behaviour’ from ConversionBet

BetBright has announced that it will boost its online casino personalisation and behavioural learning capabilities by integrating ConversionBet software within its proprietary platform. Partnering with Middlesbrough-based ConversionBet, BetBright seeks to better understand its customer journeys, selections and engagements taking place across its casino inventory. Customised for online gambling incumbents, ConversionBet software is developed on the ethos that ‘every click represents …

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Brian Mahon – BetBright: BetFeed breaks down barriers in Real Time!

This July, BetBright released its real-time recommendations component ‘BetFeed’, seeking to develop a ‘no constraints’ approach to its customer interaction with its in-house developed betting platform. SBC speaks to Brian Mahon BetBright’s Head of Product Development, on delivering ‘BetFeed’, as a data-led social enhancement, replicating the engagement functions utilised by tech giants NetFlix and Spotify… ________________ SBC: Hi Brian, can …

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No constraints! BetBright launches BetFeed open platform

Independent online bookmaker BetBright has moved to develop a more open, informative and engaging experience for its customers, launching its new platform ‘BetFeed’. The BetFeed platform will support BetBright markets, by offering customers unique market insights and data on popular bets and events. “BetFeed, an industry first, offers a unique insight into which events or bets are popular with other …

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Six events make up ‘must attend’ Betting on Sports Week in September

Betting on Sports

SBC Events will invite more than 2,500 delegates to “feel the pulse of the sports betting industry” through six events at this year’s Betting on Sports Week in London. Taking place from 18-21 September at Olympia London, #boscon2018 will feature five conferences – Betting on Sports, ESI London, Casino Beats Summit, AffiliateFEST and Sponsorship Forum, as well as a lavish …

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Championship clubs prep for 2018/19 with BetBright and Kindred

EFL Championship football clubs have been busy strengthening their partnerships ahead of the 2018/19 season, with both Nottingham Forest and Aston Villa announcing fresh agreements with BetBright and Kindred Group respectively. Last season’s play-off runner-up Villa has renewed and extended its relationship with Kindred, which has seen the 32Red brand become the club’s new principal partner, with Unibet set to …

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BetBright unveils £10 million World Cup prediction challenge

InCrowd

Aiming to set its offering apart at the World Cup, BetBright has launched its biggest ever prize fund promotion ahead of the 2018 football World Cup, giving customers the chance to win £10 million. The competition challenges punters to accurately predicting the first goalscorer, correct score and the time of the first goal of the World Cup Final. Open to …

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