App developers have criticised Apple for allowing new ad placements on the iOS App Store to promote gambling products. This week, the tech giant rolled-out changes to the layout of the App Store made to feature more ad-placements for advertisers. The move has divided opinion within the developer community, as many believe Apple to be changing the layout of the …
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Apple has granted industry mobile developers with a further reprieve after confirming that it will delay the changes being made to its terms and conditions on its App Store policy. Updating its mobile policy, Apple has confirmed a six-month delay to its iOS design enforcement for betting-related apps, which were due to be implemented on 3 March 2020. In June 2019, …
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Apple’s June 2019 app guidelines update has thrown a spanner in the works for industry development teams, as the tech giant states that only ‘native IOS’ apps will be allowed to index on its App Store. Peter Mares CTO of Playtech Games Innovation Labs details how the technology group has developed operating structures and functions to help its clients overcome Apple constraints …
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Appealing to a younger generation is often the biggest challenge for technology developers, especially given the pace of change to software and trends, explained Sue Yoxall, co-founder and executive director of mkodo. Yoxall, whose company provides apps and user experiences for mobile, online and retail environments in the betting, gaming and lottery sectors, spoke to SBC at the iGB Live! event …
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The Motorsport Network has unveiled what it hopes will add a completely new dimension to the motor racing fan experience, with the launch of its fresh Pit Stop Betting business. Through the launch of its app across both the App Store and Google Play, Pit Stop Betting states a goal of redefining the sport for its fans via a unique …
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SportCaller, the free-to-play sports game specialist, has struck a deal with William Hill to deliver a new game, Football21, in a move the operator hopes will optimise its customer base. Football21 is a weekly free-to-enter competition which asks players to compete for a £10,000 prize pot every weekend by selecting teams whose combined goal-count adds up to 21. The rules …
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Betfred are to partner with Racing Post to offer mobile customers an “innovative” new digital football content package, becoming the first high street bookmaker to provide the service. Customers can benefit from a variety of football markets alongside the Racing Post football data content package, which includes match verdicts, keys stats for a variety of markets and latest team form …
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