BETER has hired Edvardas Sadovskis as the new Chief Product Officer of its BETER Live division, tasked with ‘meeting and exceeding’ operator and player expectations. Sadovskis will be primarily responsible for overseeing BETER Live’s product roadmap, which revolves around live casino content, as well as managing the firm’s different product teams. BETER, which is targeting status as a ‘major player’ …
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Anna Vikmane, BETER Live: operating in a time of adversity
Anna Vikmane, Director of BETER Live, discusses the company’s response to the war in Ukraine and the work that her team has done to support one another during this difficult time. She highlights some of the difficulties that she, on a personal level, has faced over the last eight months before explaining the reasons why she remains optimistic for the …
Read More »BETER content for SOFTSWISS following new igaming partnership
SOFTSWISS’ Game Aggregator will now gain access to BETER’s portfolio of live casino games thanks to a new collaboration between the gaming software developer and the betting and gaming provider. The new partnership will enable BETER to expand the reach of its content across a range of new brands and markets, with SOFTSWISS’s partners gaining access to games including Roulette, …
Read More »Anna Vikmane, BETER Live: Welcoming a new era of betting
With a plan to transform live casino as we know it, Anna Vikmane (pictured below) has set her sights on creating new experiences for bettors through the launch of BETER Live. Making its debut at the end of 2021, BETER wants its live casino division to surpass the expectations of the ‘new generation of player’ – something which Vikmane, the …
Read More »BETER Live confirms first four titles for festive period
Roulette, Blackjack, Top Card and Baccarat will be the first four live casino games released as part of the new BETER Live product. BETER said its first selection of live casino games will “kick start its journey to becoming a major provider of dynamic, innovative live casino products”. Set to go live during December ahead of the festive period, the …
Read More »JKR Investment Group: Investors must take a global approach to diversity
Tetiana Vozniuk (pictured, below), Investment Manager in JKR Investment Group, gives her view on why investors must step up and take more of a global approach towards diversity, rather than inciting a ‘tug of war’ between genders. It seems as if the gender equality issue has been on top in media and society for the past couple of years. And …
Read More »Anna Vikmane to drive new live casino era through BETER Live
BETER believes it is ready to transform the live casino vertical through the launch of its latest product, BETER Live. Established with a mission to provide the best selection of high-tech, entertainment-first gaming experiences available in the live casino space, BETER wants to surpass the expectations of the ‘new generation of player’. Led by Anna Vikmane, a veteran of both …
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