Ireland’s gambling regulations could finally be updated after years of debate about how to create a regime fit for the challenges of the modern day. Affiliate Leaders evaluates what the proposed changes could mean for the industry. ———————————————————————– Those of you who have been closely monitoring developments in Ireland this week might have seen that the long-delayed Gambling Regulation Bill …
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As the SBC Summit Latinoamérica approaches, the industry is preparing for another year of networking, partnerships, and insights into the fast-evolving Latin American markets. Among the key players attending is Flashscore, a global powerhouse in real-time sports data and fan engagement, which has grown significantly since its inception in 2006. Giancarlo Vial del Pozo, Flashscore’s Regional Manager for LATAM, offers …
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A change in Downing Street has done nothing to end the uncertainty about the UK government’s gambling policy, meaning rumours of new advertising restrictions continue to swirl. Affiliate Leaders evaluates whether change is imminent and what it could mean for the industry. —————————————————————- The last two months have been the epitome of change in UK politics. Following Labour’s landslide win …
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Julian Pawlukiewicz, CEO of JohnnyBet, opens up in this exclusive SBC News interview about the company’s impressive growth from its early days as a small startup to its current status as a prominent player in the global gaming sector. He explains how JohnnyBet ensures top-notch quality and consistency across diverse markets through a robust team culture, cutting-edge strategies, and a …
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Another month, another announcement from Google. This time, it’s German affiliates that find themselves in the spotlight after the search giant updated its gambling and games policy. Affiliate Leaders takes a look at how the new restrictions will radically change the advertising landscape. —————————————————————- At the end of last month, Google announced new plans to restrict the promotion of gambling …
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In this exclusive interview with SBC News, Jimmi Meilstrup, CEO of Vita Media Group, reflects on the company’s remarkable growth and its role in shaping the future of affiliate marketing. The interview comes ahead of the company’s participation in the Affiliate Leaders Summit, part of the wider SBC Summit taking place at Feira Internacional de Lisboa from September 24 to …
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X, formerly known as Twitter, has long been a favourite among social media users, but recent developments in Brazil have left gambling companies to question its ongoing usefulness. Affiliate Leaders assesses how this legal decision will impact marketing strategies across the industry. ———————————————————————– News that X has been banned in Brazil has, understandably, sparked controversy and extensive debate among the …
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The travails of betting and gaming SEOs during a year of chaotic activity by Google is the subject of the cover story for the launch issue of SBC’s new Affiliate Leaders magazine. The feature sees Ivana Flynn, SEO Director for Medier Agency, break down the impact of Google’s efforts to clampdown on AI content abuse and parasite SEO, as well …
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As the SBC Summit and Affiliate Leaders Summit in Lisbon draw near, we had the pleasure of sitting down with Will Armitage, Co-Founder of BestOdds. Drawing from a passion that dates back to his youth, Armitage offers a fresh and unique viewpoint. He highlights the essential need for adaptability and diversification in a landscape dominated by major players, discusses the …
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This summer’s sporting spectaculars should have been the prime season for player acquisition – but did the industry get it right? Affiliate Leaders looks at what drives effective engagement with the modern sports fan. ——————————————————————— 2024 has already been a sporting year that will live long in the memory. From the Euros and Copa América to the spectacular Paris Olympics, …
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