As the gaming industry looks forward to the SBC Summit in Lisbon this September, we had the opportunity to catch up with Nikos Olympitis, the CEO and Co-Founder of Kingbet Media. With over two decades of leadership, Olympitis has played a pivotal role in establishing his company as a dominant force, particularly in the Greek market. In this interview, Olympitis …
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How can you tell whether the latest trend is a long-term opportunity or merely a fad? That’s the question many US-facing affiliates are asking about sweepstakes casinos. Affiliate Leaders looks at whether it is yet possible to answer it. ————————————————————– It’s been 60 years since anyone last got this excited about sweeps. Back then it was a notoriously dodgy Cockney …
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As the lead generation landscape evolves with each passing year, Blexr stands out not just for its longevity but for its unwavering commitment to putting users at the centre of everything they do. Since its inception in 2008, the company has carved out a unique space in the industry through a focus on understanding and meeting the needs of its …
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Ahead of the highly anticipated Affiliate Leaders Summit, an integral component of the SBC Summit in Lisbon, SBC engaged in a detailed discussion with Aleksandra Andrishak, Editor-in-Chief of Slotsjudge, a premier online resource for slots and casino site reviews. Andrishak is also scheduled to speak on the “Slot Trends: Designing for the Future Player” panel, which forms part of the …
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In the lead-up to the Affiliate Leaders Summit, a key part of the SBC Summit in Lisbon, SBC had a conversation with Sue Dawson. Recently, Dawson took on the role of Operations Director at FTD Digital after nearly 12 years as the Head of Content at the same company. Dawson shared her experiences on how the company initially entered the …
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As the SBC Summit Lisbon approaches, SBC and Affiliate Leaders had the opportunity to sit down with Heleen Lambrecht, Head of Partnerships at clovio, to gain insight into her experiences and the strategic direction of the company. In this interview, Lambrecht shares her journey since clovio’s inception in 2011 and its evolution in the gambling industry. She delves into the …
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As news of further operator withdrawals from the US emerges, the market for affiliates continues to change. Affiliate Leaders looks at what that means for both major players and smaller competitors. ——————————————————————————- When The Stone Roses released their classic double A-side single back in 1989, they expected the Byrds-infused jangle pop of ‘What the World Is Waiting For’ to …
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In an exclusive interview with SBC, Paul Puolakka, the CMO of Mr. Gamble, shared the strategies that have positioned the company as a leader in the fiercely competitive iGaming affiliate industry. As anticipation builds for the SBC Summit in Lisbon, Puolakka is set to appear on a hotly debated panel on listing fees, which he champions as essential for financial …
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In an industry often associated with risk and controversy, the narrative around ethical and sustainable practices is gradually gaining prominence. The concept of Environmental, Social, and Governance (ESG) principles is reshaping the landscape of the gambling industry, prompting stakeholders to reassess their values and priorities. SBC sat down with Floris Assies, the person at the helm of Better World Casinos, …
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In an era defined by dynamic shifts in technology and consumer behaviour, FairPlay Sports Media stands at the forefront of innovation, continually redefining the landscape of sports media and affiliate partnerships. We had the privilege of sitting down with Kelly Brooks, Chief Product Officer at FairPlay Sports Media, to gain invaluable insights into their strategies, philosophies, and vision for the …
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