BETER has partnered with FeedConstruct in a deal that will combine technological innovation with the excitement of sports.
FeedConstruct operator partners will be given direct access to BETER’s premium sports and esports product suite. This includes its proprietary ESportsBattle tournaments platform, offering betting opportunities across games like eFootball, eBasketball, and eHockey.
The platform represents BETER’s flagship product in the esports sector, enabling players to wager on more than 35,000 events each month, and up to 50 markets per event where the average operator margin is 7.5%.
In addition, BETER also covers sports content, including its Setka Cup table tennis tournaments – mixing up virtual reality with the traditional sport. There is also the BSKT Cup basketball league on offer, which combined with the Setka Cup hosts more than 11,000 events monthly.
All in all, bettors will be able to enjoy over 46,000 esports and sports events each month thanks to BETER, with all matches accompanied by 24/7 live streaming coverage, real-time data, and odds.
Gal Ehrlich, CEO of BETER, said: “We built a reputation as an in-demand provider that offers the most engaging fast-paced content in the market via our ESportsBattle and Setka Cup tournaments, which is why tier-one companies such as FeedConstruct partner with us.
“This collaboration will grant all existing FeedConstruct customers instant access to BETER’s fast-paced content without the need for any additional integrations.
“This partnership represents a significant milestone for us. By combining BETER’s cutting-edge content with FeedConstruct’s innovative platform, we provide our mutual clients with the ability to reduce the integration pain of backlogged pipelines with unparalleled and seamless access to a diverse and dynamic betting experience.”
Similarly, FeedConstruct’s Odds Aggregation Platform boasts efficiency with a single access point to odds for operators globally. This streamlines integration, without the expense of sacrificing comprehensive coverage. BETER’s content will broaden the platform’s access to data even more.
Narek Harutyunyan, CEO at FeedConstruct, added: “It’s a great opportunity to enter into this partnership with BETER, a trusted esports and sports content provider. By leveraging FeedConstruct’s innovative Odds Aggregation Platform, BETER will be able to seamlessly distribute their esports and sports offerings to a wider global audience.
“This collaboration highlights our strength in delivering cutting-edge, scalable technology that empowers content providers and operators alike.
“We believe that this partnership will not only enhance BETER’s presence in the industry but also provide greater value to our clients by offering a more diverse and dynamic betting experience across markets worldwide.”