SBC News Voice of the Sports Betting Industry
Bookie.lv has become the official sports betting partner of Las Palmas for North America.
For the 2024-25 season, the betting brand’s logo is set to feature prominently during matches, along with digitally integrated advertising through broadcasts in the region, as well as exclusive content.
A spokesperson from Bookie.lv said: “UD Las Palmas is the perfect partner. One of UD Las Palmas’ core values is always having faith in oneself, which aligns perfectly with our betting customers who are always seeking the best sports betting strategy.”
The pair have also said they will work actively to introduce ‘new and exciting’ ways for North American fans to engage with the La Liga team.
This will include chances to win UD Las Palmas merchandise or a trip to Gran Canaria to attend a home match.
Las Palmas are set to play Real Madrid tomorrow night at home after a draw and a loss in their first two games of the season.
Bookie and Las Palmas announced the new deal on X (formerly Twitter) along with a video.
