SBC News Voice of the Sports Betting Industry
Soft2Bet has become the newest member of the International Betting Integrity Association (IBIA) after activating its membership in Ontario.
The organisation confirmed that the gaming platform provider had finalised its licensing in the Canadian province before expanding implementation to the brands it operates worldwide.
IBIA CEO, Khalid Ali, commented: “Soft2Bet is a very welcome addition to IBIA, further strengthening our position in the Ontario market.
“The operator’s decision to join IBIA demonstrates its desire to utilise the best integrity protection available for its sportsbook product.”
In further detail, March saw the Cyprus-headquartered operator announce that it had obtained a Certificate of Registration from the Alcohol and Gaming Commission of Ontario (AGCO).
Gaining a licence to operate was the next step in the process of launching the igaming brand Tooniebet.com in the province.
“Soft2Bet is delighted to be joining the IBIA as we strengthen our own betting integrity monitoring processes and play our part in furthering the IBIA’s long-standing work on this key issue.” added Soft2Bet General Counsel, David Yatom Hay.
“Ontario is a world class igaming jurisdiction; it will be the first market where we will implement our IBIA membership and we look forward to deploying the monitoring infrastructure worldwide in all the other markets in which we operate,”
Over 50 companies and 100 sports betting brands have joined the IBIA, which ensures betting integrity using an international monitoring network to detect and report suspicious activity.
