SBC News EveryMatrix signs game content deal for betPARX’s ‘growing US audience’

EveryMatrix signs game content deal for betPARX’s ‘growing US audience’

EveryMatrix has announced that it has secured a new game content agreement for the US market with betPARX.

The news follows the European software provider’s market entry in New Jersey, with West Virginia, Pennsylvania, Michigan and Connecticut also underway.

Erik Nyman, President of EveryMatrix Americas, commented: “We are excited to announce our new game content agreement with betPARX for the US. They are one of the largest mobile casino operators in the northeast and have established a strong online presence over the years.

“We are confident EveryMatrix Games will be appreciated among their players and are excited to go live soon.”

The company will distribute content from its own game development studios – Spearhead Studios and Armadillo Studios – through an integration with the company’s iGaming integration platform, CasinoEngine.

“By partnering with EveryMatrix, betPARX is further solidifying our commitment to providing top-notch iGaming content to our users,” explained Gil Bushkin, Senior Director of Interactive Marketing at betPARX. 

“We are thrilled to work with such a reputable and innovative provider, and we look forward to offering their exciting games to our growing audience.”

In further steps for the company, last month it was announced that German betting and gaming brand bet-at-home completed the full migration of its sportsbook operations onto EveryMatrix’s tech stack.

Having first signed a deal with the solutions and content services provider at the close of Q4 2022, bet-at-home’s partnership with EveryMatrix now covers all its active markets. 

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