The International Betting Integrity Association (IBIA) and H2 Gambling Capital have announced an extension of their partnership.
Outlining a joint objective of driving ‘standards in betting market regulation and integrity protection’, the duo aim to keep momentum on previous joint projects.
To pursue this, H2 will continue to function as the official betting market data partner of the IBIA, which will receive ongoing access to the organisation’s market database of over two million data points covering over 175 jurisdictions in 200 countries.
Khalid Ali, CEO of IBIA, said: “IBIA works closely with key stakeholders, such as regulatory authorities, to ensure that suitable licensing and mitigating processes are in place to protect markets from corruption.
“Having access to accurate and reliable market data, to add to our global integrity data, is a critical facet of that outreach.
“H2 Gambling Capital is the foremost authority on global gambling markets and our partnership has been a vital component of IBIA’s integrity best practice advocacy activities around the world. We are delighted to renew and maintain that relationship.”
A notable project the duo collaborated on over the past two years was the Optimum Betting Market survey back in June 2021, evaluating market conditions across multiple countries.
The partners announced an extension of their ongoing cooperation in March of last year, highlighting data as an important consideration for the expanding North American markets.
David Henwood, Director at H2, remarked: “We’ve known the team at IBIA since the early days and to witness the organisation’s growth at close quarters in the time since has been truly impressive.
“With so many new markets still to open up and other more established ones now starting to see their frameworks tighten, it is more important than ever to continue to provide that independent optimal market view and ensure any regulatory decisions that are made are underpinned by the most accurate market data and analysis. We are delighted to continue to support IBIA as co-partners in this space.”