Cloudbet, a crypto sportsbook and casino operator, has agreed to extend its zero-margin odds campaign for the forthcoming French Open which gets underway this weekend at Roland Garros, Paris.
The Grand Slam tournament for tennis’ clay-court season, the Roland Garros French Open, had been rescheduled to late September following the cancellation of all ATP and WTA tournaments in April.
As it stands, Rafael Nadal and Simona Halep are the firm favourites for the tournament which will take place behind closed doors, or in front of sparse socially-distanced crowds.
Ahead of the tournament, Cloudbet has confirmed that it will be offering commission-free prices to customers on selected men’s and women’s matches throughout the French Open fortnight. Zero commission will apply to Match Winner, Game Handicap and Total Games markets – available both pre-match and in-play.
A Cloudbet spokesperson said: “After some impressive turnover and retention figures at the US Open earlier this month, the benefits of our zero-margin campaigns across marquee events are now as predictable as they are palpable. However, this is no time to rest on our laurels or simply repeat the feat.
“Which is why, at Cloudbet, we’re extending the offer in tandem with an attainable money-back offer that tracks tennis players’ potential for losing sets to love on the stamina-sapping clay, where breaking serve and momentum swings are commonplace.
“It’s all part of our wider community-driven ethos at Cloudbet. We want to foster an engaged group of customers, who are having fun not only with betting, but also benefiting from credible customised offers, engaging statistical data and streaming services that elevate their overall experience.”
In addition, the operator has stated that it is ‘upping the ante’ on its No Love Lost cashback offer, which returns players’ stakes up to $200 per customer on single pre-match winner bets, if any losing selection drops a set 6-0 in defeat.
Fans of the sport will also gain access to high-definition streaming on featured French Open matches, which will also include live data from all games. The operator hopes that this will enhance fan engagement at a time when retention of punters is paramount.