Following a number of trial periods, GVC Holdings’ online betting exchange property BETDAQ has introduced 0% commission on the majority of sports on its exchange.
The change will see all sports adopt the new commission structure, with football, horse racing, greyhound racing and cricket the only ones not included.
BETDAQ managing director Shane McLaughlin said: “Having trialled a 0% commission structure on several occasions earlier this year and seeing how successful it was in terms of liquidity generation and customer retention, we’ve decided to roll it out permanently on the majority of sports.
“We have seen really impressive growth in tennis markets over the past 12 months and by introducing this new commission structure we continue to reward customers with a fantastic betting experience whilst our new commission-free initiative means they will increase liquidity and have access to the best price on tennis in the industry.”
The exchange has opted to offer 0% commission on the majority of sports following ‘a number of hugely successful trial periods’ carried out during the US Open 2019 and Wimbledon.
During the Wimbledon tournament, the exchange saw a 307% year-on-year increase in matched bets, while active users were boosted substantially by 89% in comparison to 2018.