French Ligue 1 football club OGC Nice has agreed terms with European sports betting operator NetBet, which will see the NetBet sports betting brand promoted on the OGC Nice club shirt.
Malta licensed NetBet will be additionally promoted with branding placements inside the club’s Allianz Riviera Stadium (capacity – 34,000). The NetBet brand will also be further promoted via OGC Nice digital channels.
The shirt sponsorship agreement was brokered by French sports media agency Sportfive. The operator and football did not disclose any details on the terms of the sponsorship
NetBet Marketing Director Alain Boccara commented on the sponsorship agreement
“NetBet is pleased to have partnered with OGC Nice. OGC Nice are a dynamic and passionate club, with the best support in Southern France”
“We are partnering not only with a historic French football club, but also with the economic capital of the French Rivera”