William Hill‘s new Chief Executive Officer James Henderson has proclaimed that the firm’s potential in the digital world is both exciting and challenging.
He explained: “What excites me most is the potential for the business both in the UK and internationally as well as potential in both the digital world and on a multi-channel basis. We have an outstanding team whose insights are being applied to our international operations. With our scale, technology and first-rate team, there is a lot more we can do to drive revenues across our existing products and platforms.
“We will always face regulatory challenges given our focus on regulated markets, as well as volatility in sporting results. Greater diversity helps mitigate this risk. We have already strengthened our global reach with two home markets and evolving opportunities in Spain, Italy and the US. I believe this is the right strategy and I will be looking hard at how we can continue to create shareholder value in developing a focused but internationally orientated gambling group.”
Online wagering during the World Cup reached staggering new heights for the UK’s largest bookmaker, surpassing 2010 figures by 211 per cent.
William Hill’s interim results for the first six months of the year show strong development in online sportsbook turnover, up 41 per cent with mobile wagering up 74. However, net revenue rates were diluted by less favourable sports results. Figures also reveal a spike in online gaming net revenue, up 18 per cent, having benefitted from 146 per cent growth in mobile gaming.