SBC News Voice of the Sports Betting Industry
BetMakers’s Global Tote division has extended its partnership with Hawthorne Race Course for a further five years.
The deal encompasses the provision of pari-mutuel wagering technologies and services at the Illinois-based course and at its off-track betting bars.
Raj Sanjanwala, Chief Operating Officer of Global Tote, said: “Global Tote is delighted to continue our long and productive partnership with Hawthorne Race Course, the longest running gaming company in Illinois history and a fourth generation family-owned business.”
The new agreement also calls for the deployment of Global Tote’s latest technologies for wagering including the BetLine Series of wagering terminals and OneWatch terminal monitoring solution.
BetLine terminals are capable of offering a range of betting products including pari-mutuel and fixed odds wagering on racing as well as wagering on sports.
“Bettors in Illinois demand a seamless wagering experience and we are confident that
Hawthorne’s players will appreciate the overall enhanced wagering experience of the BetLine terminals and the optimised uptime and performance of the new BetLine terminals when supported by the new OneWatch monitoring solution,” Sanjanwala added.
In further detail, OneWatch allows terminal service teams to proactively monitor terminal performance, address potential issues before they can impact service, and generate meaningful analytics for future planning.
Hawthorne Race Course will continue to utilise Global Tote’s Quantum Tote Engine for central pari-mutuel wagering services.
“The Chicago area is a big market for horse racing and the player experience, particularly at the track and in OTBs, is essential to serving loyal customers and attracting new fans,” added John Walsh, Hawthorne Race Course General Manager.
“These are the places where everyone comes together to enjoy our sport, and Global Tote’s betting terminals make that experience better.”
