Brighton Racecourse

ARC to implement Wi-Fi following Sky Business partnership

The Arena Racing Company (ARC) has revealed that its portfolio of racecourses will be fully equipped with Wi-Fi later this year.

Powered by Sky, “the UK’s largest public Wi-Fi network,” the solution is set to be in place by the end of summer this year.

Martin Cruddace, Chief Executive of ARC, commented: “At what is an exciting time for ARC we are really pleased to be working with Sky Business to bring industry-leading Wi-Fi to all of our racecourses.

“This will have a huge impact on the customer experience, as well as supporting the key investments, including Britbet, racing’s own pool betting operation which launches in July.”

Demonstrating a “first class Wi-Fi experience,” the new offering is set to be available for all customers, racecourse staff and racing professionals across all areas of ARC’s racecourses.

In addition, it was also detailed that separate designated Wi-Fi access is to be available for members of the media, racecourse staff and VIP guests, as well as accessibility for corporate events held on non-race days.

David Rey, Managing Director of Sky Business, added: “We are delighted to be working with ARC by delivering our expertise in providing high quality, high density public Wi-Fi across all of their racecourses.  

“This tailored and fully managed solution, provides a branded and superfast Wi-Fi service to all those who visit and work in the racecourses.  It also gives valuable customer insight to help target visitors with relevant communications and to inform and enhance the experience of everyone who visits.”

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