There’s an iWatch up for grabs as Golden Race has challenged Betting on Sports attendees to try to outpunch MMA star Lyubo Simeonov, otherwise known as ‘The Hammer’.
Visitors to the Betting on Sports conference in London this week will have the chance to go head to head with one of the stars of Golden Race’s award nominated Real Fighting game.
The renowned MMA fighter will be taking on all challengers at the Golden Race stand at Betting on Sports, which will feature a fairground-style boxing machine, with the person who sports the strongest punch picking up one of the most sought after pieces of wearable tech on the market at the moment – the iWatch.
Delegates will have the opportunity to try and out-punch the two metre tall Simeonov, who also had a cameo in the Expendables 2 film alongside Sylvester Stallone and Jason Statham.
Simeonov is one of the actual fighters featured in Golden Race’s Real Fighting, an innovative take on the virtual products in that it features footage from real fighters having real bouts, specially filmed by Golden Race, in virtual environments.
Real Fighting has made the shortlist in the Digital Gaming Innovation of the Year category of the Global Gaming Awards.
Golden Race CEO Martin Wachter, who is also speaking on a panel discussing virtual sports at the conference, commented: “Lyubo is a big presence, both in our game and on our stand. Visitors at this year’s ICE would have had chance to see him in action in our cage, but this time he’s unleashed and taking on the betting industry’s finest.”
Check out the full Betting on Sports agenda here.