bet-at-home renews legacy betting partnership with Schalke 04

Frankfurt-listed online betting operator bet-at-home AG has confirmed that it has renewed its betting partnership with Rhineland Bundesliga football club Schalke 04 for a further two seasons (contract expires end of Bundesliga 2017/18).

The German focused betting operator did not disclose any financial details regarding the partnership. However bet-at-home marketing were pleased to renew its longest standing betting partnership with the “Die Königsblauen (The Royal Blues)”.

As a The bet-at-home brand will continue to receive premium coverage throughout Schalke’s Veltins Arena (capacity: 55,000) and throughout the football club’s digital and social media channels.

bet-at-home marketing stated that it would continue to support Schalke 04 community and social initiatives within the Rhine-Westphalia region.

Confirming the renewal of bet-at-home’s partnership said Schalke 04 Marketing Manager Alexander Jobst commented

“We’re delighted to continue with Bet At Home for the coming years.Our focus is on continuity and confidence in the relationship, especially with online gambling, and both components fit with Bet At Home.”