Technology

Peter Hutton, Facebook’s Director of Sports Partnerships, has detailed that the US social media and technology giant is developing a strategy to help cover ‘underserved sports’. As reported by Broadcast Now, Hutton told Sportel Monaco exhibition audiences that Facebook platforms would be better served to tap up niche audiences attracted to sports which have limited coverage across traditional mainstream media …

Mobile innovation studio mkodo has underlined its status as a technology developer for the global lottery sector by securing ‘associate membership’ to the European Lottery Association (ELA). Joining the ELA’s membership, mkodo will uphold the association’s guiding mandate to ‘promote sustainable gaming models for the benefit of society’. Updating stakeholders, Stuart Godfree, Managing Director and Co-Founder of mkodo, explained the …

Nasdaq-listed industry technology group Scientific Games Corporation (SGC) has announced a further major contract renewal, as Canada’s British Columbia Lottery Corporation (BCLC) expands its lead services agreement for a further five years through to 2024. Expanding its existing remit, Scientific Games’ subsidiary SG Digital will act as lead online sports betting and igaming systems provider for BCLC domains, covering all core …

Leading DACH-region bookmaker Tipico Sportwetten will enhance its betting shop engagement and all-round customer experience by utilising Bettorlogic content and analytics solutions. Securing a new partnership, Tipico will deploy Bettorlogic’s extensive betting content service across its entire German and Austrian retail portfolio. The agreement will see Tipico’s 1,200 betting shops upgraded with Bettorlogic’s comprehensive range of live updates and further …

Updating the market, the Malta Gaming Authority (MGA) has amended several provisions of its ‘Gaming Licence Fee Regulations (2018)’ updating conditions and criteria related to its MGA legislative frameworks. Publishing its 2019 amendments, the MGA focuses on the definition of start-up businesses working within its jurisdiction, in which the regulator has expanded the criteria and requirements for incumbents to be …

Instant Win Gaming (IWG) will drive the next phase of online lottery growth in Belgium through an extension of its partnership with International Game Technology (IGT). Loterie Nationale, the country’s National Lottery, has handed IWG a three-year contract to deliver its instant win content following a competitive procurement process. The supplier will, therefore, be integrating its own Progressive Play Remote …

Joe Asher, CEO at William Hill US, told SBC Magazine that he is a “big believer” in the power of live streaming. He also explained how US success is key for the popularity of sports outside of the ‘big four’, before confirming that the company’s core Nevada business will continue to fund its investment in other states. SBC: What is …

Industry multi-channel platform and systems supplier Digitain has bolstered its sportsbook capacity by launching new betting engine ‘Bet Generator’ – a fully customisable vertical tailored for player preferences. Announced as a major product initiative, Bet Generator has come to market with a host of unique features and innovations, such as allowing players to set desired wagers and potential returns on their …

New ad-network ‘onload media ’ has launched its services seeking to become a leading player in online gambling advertising for regulated market incumbents. The onload network is founded by acquisition marketing expert Justin Chamberlain, a former executive of Sky Betting and Gaming games studio Core Gaming and mobile ‘reverse auction’ platform BidNation. In its mission statement, onload details that it seeks …