Betfred

IGT extends agreement with OPTIMA for award winning platform

Major gaming distributor IGT has announced that it has signed an agreement with Optima Group for the licensing, support, and development of IGT’s sports betting platform in all international regions outside of Italy, the United States, and Canada.

As part of the agreement, signed on 15 December, IGT is licensing its Sports Betting platform to Optima, enabling it to provide the day-to-day management of IGT’s existing sports betting relationships in international markets, and to be IGT’s preferred supplier for delivering sports betting solutions in these regions.

Optima has been working with IGT for the past three years after licensing what was then known as the MarginMaker product from the GTECH side of the group. During that time, the Spanish firm has developed the product further and earlier this month the company won Best Standalone Platform Provider at the SBC Awards.

Optima Group CEO Jacob Lopez Curciel commented: “This strategic partnership gives Optima the opportunity to focus on our strength as a B2B Sports Betting provider in the international space. As a result, we can continue innovating on our previous investments in the IGT platform, and ensure a first-class experience for sports betting customers and their players.”

IGT International CEO Walter Bugno added: “IGT, as legacy GTECH, has successfully partnered with Optima since 2014 when we licensed our sports betting platform to them for a group of existing GTECH betting and gaming customers.

“With this new agreement, Optima will ensure that all IGT sports betting customers in the international market receive high-quality ongoing support, while benefiting from Optima’s ability to develop and enhance the IGT sports betting platform.”

 

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