Football

Australian A-League side, Brisbane Roar, will play Brendan Rodgers’ Liverpool FC in a friendly on July 17th. Bookmakers Ladbrokes have secured a deal to be the A-League club’s front shirt sponsors for the clash. Ex-Australian international John Aloisi was recently appointed head coach at the club, and this match will be one of his first undertakings.Only a limited number of …

European sports betting operator Tipico Sportwetten (Tipico), has officially confirmed its betting partnership with FC Bayern München (Bayern Munich), the Malta operated sportsbook will become an official platinum partner of the Bavaria football club. Tipico governance confirmed that the partnership agreement had been signed for a further four years, however the firm did not disclose financial terms Karl-Heinz Rummenigge, CEO …

Asian facing betting brand TLCBET has secured its first football shirt sponsorship with Premier League side West Bromwich Albion – a record sponsorship deal for the club. TLC is now the Club’s Principal Partner for the 2015-16 season and will have its logo adorning the side’s kit. It is not the first time the two companies have worked together, they …

The Football Association has moved to uphold its betting laws again by giving Swansea City’s James Demetriou a severe warning as to his future conduct and fined £700 after admitting multiple breaches of FA Rule E8 in relation to betting. The charges related to 13 bets placed on football matches between 3 December 2013 and 21 January 2015. The FA …

Newly promoted Premier League football club AFC Bournemouth have unveiled igaming operator Mansion Group as their official shirt sponsor for the 2015/2016 English football season. The sponsorship will see Gibraltar based Mansion Group promoted throughout Bournemouth AFC’s Goldsands Stadium and digital inventory. The partnership was negotiated by sports marketing agency SportQuake, who specialise in creating and delivering world-leading two-way partnerships …

Ladbrokes have confirmed a two year shirt sponsorship with League One football club Notts County FC. The sponsorship deal will be the biggest in Notts County 153 year history, Ladbrokes further confirmed that it would open a betting point at the clubs’ Meadow Lane Stadium as part of its agreement. The Ladbrokes brand will be promoted throughout the clubs stadium …

Gibraltar based sports betting operator BetVictor has announced a new deal to become the global betting and gaming partner of Premier League champions Chelsea FC. The partnership will see the bookmaker create unique offers and markets for Chelsea, as well as BetVictor’s branding being featured throughout Stamford Bridge. The agreement will provide a major boost to BetVictor’s visibility internationally with the global …

Having gained its  UK Gambling Commission (UKGC) operator license, Isle of Man and Philippines-based online sportsbook 12BET  has confirmed it has become the Official Betting Partner to Swansea City AFC for the 2016/2017  English Premier League season. The deal will see 12BET promoted throughout the Swansea City Liberty Stadium and the football clubs digital inventory. 12BET, have previously utilised football shirt sponsorship to …

Games featuring German Cup winners Wolfsburg were predicted to be the most exciting matches last season, according to some of Europe’s best tipsters. Using data extracted from the vast bettingexpert.com tipping network, Wolfsburg’s matches were predicted to contain over 2.5 goals in almost 95 per cent of the tips, with only 5.66% of tips predicting fewer than 2.5 goals. The …