Slider Images

Colossus Bets is a valued sponsor of this year’s Betting on Football Conference taking place at Stamford Bridge, home of Chelsea FC, on April 21st.  Colossus Bets is the home of ‘The £10,000,000 Colossus’, the world’s biggest sports jackpot and boasts none other than Michael Owen as brand ambassador.  Ahead of #bofcon we spoke to company CEO Bernard Marantelli about the …

Isaiah ‘TriForce’ Johnson is a true esports enthusiast and former pro gamer based between his home of Jamaica and New York. He heads up an organisation called Empire Arcadia which runs teams across various esports including FIFA, Hearthstone, classic fighting games and more. We chatted to TriForce about the FIFA Interactive World Cup, the birth of ‘esports’ and its scene …

Metric Gaming launched in 2013 and has quickly carved out a reputation for innovative wagering solutions such as its flagship SuperLive inplay product. It has a base in London, Stockholm and Las Vegas.  Metric Gaming is continuing to prove it means business in sports betting by sponsoring the Betting on Football Conference (#bofcon) at Stamford Bridge on April 21st. We …

Customers want both convenience and value which is why the industry needs to sit up and have a look at what betting brokers can bring to the table, for both the punter and the bookmaker. SBCnews’ brokerage expert Nico Jansen, of Bet IT Best, explains. Over five years ago operators looked at their customer experience and realised there was a problem. …

TXODDS is fast making a name for itself in sports betting and is looking to continue that by sponsoring this year’s Betting on Football Conference at Stamford Bridge on April 21st. TXODDS is a data company specialised in the aggregation and global distribution of real time betting odds. We spoke to Head of TXTRADER Kelly Eden about his Euro 2016 …

Seeing its active player numbers dwindle to around the quarter of a million mark, Scott Longley examines whether ‘The Football Pools’ can be updated for modern consumers. One of the UK oldest betting brands and the subject of multiple acquisition rumours, what role does ‘The Pools’ have in today’s industry.  We are a long way away now from the days when football …

Golden Race is living up to its name by committing to being a Gold Sponsor at this year’s Betting on Football Conference at Stamford Bridge, home of Chelsea FC, on April 21st.  Based in Malta and with two development and support centres in Spain, Golden Race is an innovative product supplier to sports betting operators with a particular expertise in …

With such an overwhelming amount of content at our fingertips as readers we have the option of being picky. No longer does the typical consumer need to ingest whatever’s printed in the tabloids, the internet ensures that they can be both demanding and selective. As such packaging and marketing content becomes almost as important as the quality of the content itself. Asaf Peled …

SBC’s Football Odds Expert Jeevan Jeyaratnam takes a look at one of the more ambitious football leagues in the world – the Chinese Super League – and asks how betting can benefit.  Respectable news sources have recently been suggesting that the Chinese government have offered soon-to-be out of contract PSG star Zlatan Ibrahimovic an insane £59M per annum to ply …

This year’s Betting on Football Conference, being held on 21st April, has relocated to Stamford Bridge, the home of Premier League Champions Chelsea FC. Two years after #bofcon was launched at Stamford Bridge, the dedicated betting conference will now return to the football ground, setting up home in the Harris, Drake and Vialli suites. The one day conference was originally planned …