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Italian eyes on ADM’s judgement call on future concessions and licensing 

SBC News Italian eyes on ADM’s judgement call on future concessions and licensing 

Italy’s Customs and Monopolies Agency (ADM) has confirmed that sports betting concessions will be extended until 31 October.  The decision was authorised following an ‘in-depth assessment’ taken by the Ministry of the Economy to ‘apply a reprieve’ on betting licences that were due to expire at the end of June. Last year, at the peak of Italy’s COVID-19 outbreak, the …

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Creating new experiences: Fonbet on its sponsorship of the Russian national team

Creating new experiences: Fonbet on its sponsorship of the Russia national team

With such a massive acquisition opportunity presented by Euro 2020, we’ve seen bookmakers take a creative approach to making the best use of their promotions.  For leading Russian operator Fonbet, a partnership with the country’s national football team has helped it to deliver a range of new experiences for its players. Speaking to SBC News, Alina Yakirevich – CMO at …

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Solid account management boosts pandemic growth for Neosurf

account management

Neosurf has recorded growth rates in excess of market expectations during the pandemic period, underpinned by its focused ‘solid account management’ strategy. Putting people as important as profit in the quest for brand loyalty has been crucial for the popular payments platform, which enables gamers and gamblers to pay online without credit card usage and without disclosing personal information. It …

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Betbazar: Efootball is boosting sportsbook spend at Euro 2020

Efootball

SBC News caught up with Betbazar CEO Alex Iaroshenko to discuss why the explosion in popularity for Efootball over the last 12 months is only continuing alongside Euro 2020. Iaroshenko explained that the highest engagement with Efootball is coming around the live matches, making it complementary to the tournament schedule for sportsbook operators. He added that while League of Legends …

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EveryMatrix: Bridging the knowledge gap between esports and sports betting

knowledge

Malte Hegeler, Head of Product Development at OddsMatrix, writes for SBC News on how bridging the knowledge gap between esports and sports betting can help towards a more lucrative future. The world of esports can often appear impenetrable for those who did not grow up immersed in its most iconic titles. For the uninitiated, watching a Dota 2 event can …

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Entain: Revolutionising sports entertainment through VR technology

Entain: Revolutionising sports entertainment through VR technology

The launch of the new VR project for Entain is a chance for it to “create something that will truly excite” its players through a focus on multi-sports entertainment. Speaking to SBC News, Sandeep Tiku – COO of Entain – outlined his hopes for the new “sports club” experience, highlighting the ways in which the convergence of VR, esports, interactive …

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GiG Comply: Helping operators adapt to the fast-changing compliance landscape

compliance

“If you don’t value compliance then you don’t have a sustainable business model,” said GiG Head of Performance Marketing Jonas Petersen, who explained why GiG Comply is now a crucial companion for gambling operators adapting to the fast-changing compliance landscape. GiG Comply provides a web application software that allows operators to monitor their affiliate marketing websites for content including links, …

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SportCast: Bringing game-changing concepts to evolve sports betting

SportCast

SportCast, a pioneer of the BetBuilder concept, is eyeing the ‘next phase’ of its vision to redefine the sports betting experience with the backing of Scientific Games. SBC News caught up with SportCast Managing Director Ryan Coombs and Operations Director Matthew Turk to find out how the recent acquisition will help drive future innovations from SportCast. This includes its ambitious plans …

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Why SoftSwiss Game Aggregator brings ‘clear added value’ for BCGame

Why SoftSwiss Game Aggregator brings ‘clear added value’ for BCGame

Chris Butler, Head of Operations at BCGame, said that games made available via the SoftSwiss Game Aggregator platform have proved a strong addition to its content portfolio. In conversation with SBC News about engaging new players within the casino space, Butler praised BCGame’s partnership with SoftSwiss, while also stressing that companies should steer away from the “simple copy and paste” …

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