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Bet builders have proven one of the most influential products in the digital age of sports betting. At this week’s SBC Sportsbook Tech day, a specialist panel examined where the product will go from here. Delving into the general share of bet builder bets among all bets, as well as how bet builder bets share can change in the future, …

AI has experienced unimaginable growth over the last few years with companies like OpenAI and Microsoft being at the forefront of this revolution. Trading in sports betting has emerged as yet another area where the technology can bring significant improvements with its increased pricing and risk management, as well as full automation capabilities.   The latest from SBC in partnership with …

SBC’s Affiliate Leaders recently engaged in a discussion with Leanne Muleba, Chief Operating Officer of Matching Visions, in anticipation of her upcoming role as a speaker at the CasinoBeats Summit in May. Muleba delved into the mechanics of affiliate networks, underscoring their advantages for both smaller to medium-sized affiliates and well-established industry players. Muleba advocates alternative strategies for traffic monetisation …

Technological developments are a core focus of any organisation amid a constant jockeying for position, with the possibilities offered by artificial intelligence currently capturing much attention. This formed a central focus at the recent SBC Summit Rio, where a quintet of experts delved into how the tech could shape the future of the industry, why such models can improve responsible …

Sportradar AG has achieved all commercial and operating objectives of a ‘dynamic 2023’ as the Nasdaq sports technology group sets the target of surpassing €1bn in corporate revenues in 2024.  Publishing its full-year 2023 accounts, Sportradar lauds its third consecutive year of double-digit growth as corporate revenues stand at €878m, 20% above FY2022 results of €730m.  Double-digit growth in headline …

The SBC Digital Innovation – Sportsbook Tech online conference is set to take place on 20 March 2024, when speakers from a host of major operators will share their insights on the future of the industry’s key technologies. The event, which is hosted in partnership with Soft2Bet, will feature five sessions that examine some of the major developments in the …

Novibet’s tech and product leadership team of Lambros Sialmas (COO) and Sotiris Haritos (CTO) have provided SBC an exclusive insight into the pan-European igaming group’s growth strategy driven by the fundamental pillars of consolidating leadership positions, enhancing product offerings and customer experience and maximising operational efficiencies.  To Novibet’s advantage, its strategy leverages  its ‘Greek-engineered’ GameTech platform to export domestic success …

Despite enjoying much success alongside a range of clients across Europe, Abelson Odds is looking to spread its wings to a Brazilian region that is renowned the world over for an intense fanaticism for the beautiful game. That was the viewpoint stressed by COO Jeevan Jeyaratnam at the recent SBC Summit Rio to SBC News during a conversation that was …

Last Thursday, Entain Plc published its full-year accounts revealing the scars of a problematic 2023. The long-awaited results of the FTSE100 gambling group left no place for hiding as leadership declared corporate losses of £900m. Though leadership maintains that dire 2023 results were down to legacy failings, under the bonnet, the year-end accounts detailed growing concerns across all markets including …

We often stress the value of customer loyalty, especially from the standpoint of operators. Yet, as our interviewee astutely notes, there are times when ‘it’s essential not to be exclusively loyal to any one sportsbook.’ “Where you place your bets can be just as crucial as who you bet on.” That’s why Gator Wager aggregates real-time odds from major operators …