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Marketing
02:16
BREAKING
Marketing
Time to read: 5 min
Betway launches ‘Clubhouse’ as global sports activation for all markets 
August 20, 2026
Interior of the Australian House of Representatives
BREAKING
Oceania
Time to read: 6 min
Oceania Overview: Labor gets support for ads reform while class action against major firm widens
August 19, 2026
BREAKING
Marketing
Time to read: 3 min
The full list of deals as Premier League and bookmakers continue to partner amid ban
August 18, 2026
Sign outside Brentford FC, which has just renewed its deal with HollywoodBets
BREAKING
Sportsbook
Time to read: 3 min
Brentford FC sign five-year Hollywoodbets deal despite operator losing front-of-shirt deal
August 17, 2026
BREAKING
Marketing
Time to read: 4 min
Grandstand stands by 2026 targets to end Gambling.com profile 
August 14, 2026
BREAKING
Marketing
Time to read: 4 min
ITV powers launch of OddsFinder with affiliate support 
August 13, 2026
gavel banging, representing the ASA's decision to ban Midnite's ad campaign
BREAKING
Marketing
Time to read: 3 min
Midnite’s advertising campaign banned amid push for UK growth
August 12, 2026
Lazio badge on a football shirt
BREAKING
Italy
Time to read: 3 min
Lazio ends €22m Polymarket sponsorship on mutual grounds  
August 12, 2026
the offices of Italy's AGCOM regulator
BREAKING
Marketing
Time to read: 3 min
Italy upholds Dignity Decree duties on safer gambling campaigns
August 11, 2026
Sky Bet EFL ball, representing the EFL Championship and its gambling sponsors
BREAKING
Marketing
Time to read: 2 min
How the EFL Championship has become a betting battleground 
August 11, 2026
Croke Park, which will play host to Leeds United vs Man Utd, sponsored by BOYLE Sports
BREAKING
Sportsbook
Time to read: 2 min
BOYLE Sports to sponsor Man Utd vs Leeds in first Croke Park football fixture since 2009
August 7, 2026
Various sports, representing SBC News' Sponsor Spotlight
BREAKING
UK
Time to read: 5 min
Sponsor Spotlight: BOYLE Sports redefines marketing playbook 
August 7, 2026
Keane and Richards in Sky Bet's latest ad campaign
BREAKING
Marketing
Time to read: 4 min
Sky Bet’s new football campaign hits the screen as Premier League approaches
August 7, 2026
BREAKING
Features
Time to read: 8 min
John Cook: Your brand isn’t just colours or a logo, it’s much more than that
August 6, 2026
Flag of Brazil flying before the Chamber of Deputies
BREAKING
Comment
Time to read: 7 min
Betting advertising: what's changed for Brazil's agencies, influencers, and brands?
August 6, 2026
Fred Done, Betfred, with Super League trophy. He has warned of Betfred's racing sponsorships if further taxes are implemented
BREAKING
Sportsbook
Time to read: 3 min
Betfred reported to be ending Super League sponsorship deal after nine years
August 4, 2026
Betway secure Man Utd sponsorship for 26/27 Premier League season
BREAKING
Sportsbook
Time to read: 3 min
Man Utd secure Betway partnership over two months after rumours began
August 4, 2026
Infantino and Trump, as Paddy Power takes a swipe at Infantino's FIFA World Cup plans
BREAKING
Marketing
Time to read: 3 min
Infantino’s FIFA HQ sets the scene for latest Paddy Power social media jibe
July 31, 2026
Various sports, representing SBC News' Sponsor Spotlight
BREAKING
Latest News
Time to read: 6 min
Sponsor Spotlight: Betting sponsors eye EFL Championship
July 31, 2026
Sunderland kit without sponsor
BREAKING
Sportsbook
Time to read: 4 min
Sunderland and Nottingham Forest yet to fill gambling void ahead of 26/27 Premier League
July 31, 2026
Ukrainian flags waved by football fans
BREAKING
Marketing
Time to read: 4 min
GGBET pledges to ‘bring sport closer’ to Ukrainian fans via FC Polissya deal
July 31, 2026
FC Porto x Betano
BREAKING
Sportsbook
Time to read: 3 min
Portuguese champions FC Porto extend Betano front-of-shirt deal by three seasons
July 30, 2026
Boyle Sports partners with Leeds United
BREAKING
Sportsbook
Time to read: 4 min
BOYLE Sports continues UK football marketing spree with Leeds United partnership
July 29, 2026
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Featured Articles
10 Downing Street, where the Labour government the Gambling Policy Commission will be hoping to influence is based
BREAKING
Featured News
Time to read: min
Will self-appointed Gambling Policy Commission find favour with Labour?
November 9, 2026
The Supreme Federal Court of Brazil building
BREAKING
Featured News
Time to read: min
Supreme Court suspends legal challenges against Brazil gambling ban
November 9, 2026
Flutter Entertainment on the New York Stock Exchange
BREAKING
Featured News
Time to read: min
Flutter posts Q3 of compounding headaches as net loss exceeds $1bn
November 4, 2026
23:08
BREAKING
Featured News
Time to read: min
Lula & PT told to own the football fallout of Brazil betting ban
November 4, 2026