Tennis betting markets powered by an umpire generated data feed have met the needs of betting operators for a long period of time, but as demands for more entertaining betting markets increase, the provision of the data that fuels those richer experiences must evolve as well, Shane Gannon, Senior Vice President of Stats Perform told an audience at SBC Summit Barcelona, SBC’s flagship event in 2021. “Stats Perform was awarded the …
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Winning Post: Appeasement on advertising helps nobody
Regulus Partners warns that early 2022 regulatory developments have set a dangerous precedent on the future of gambling advertising. Despite visible flaws across multiple jurisdictions, operators should defend their right to advertise rather than face the dire consequences of caving into regulatory appeasement… The New Year has opened with a number of threatened or delivered changes to gambling advertising. Gambling …
Read More »Technamin: Future proofing your iGaming business
2020 and 2021 gave rise to a myriad of challenges for the betting and gaming industry. But for many different companies, the past two years brought about new opportunities to experiment with innovative products for the online space. Speaking to SBC News, Suren Khachatryan – Founder and CEO at Technamin – explains why the genie is now out of the …
Read More »Betinvest: Embracing new challenges in 2022
As the new year gets underway, Kateryna Tkachenko, Head of Marketing at Betinvest, explains why the company’s focus has shifted towards delivering betting content and how this strategic change will allow the company to welcome new challenges in a post-COVID era. For more than 20 years now, Betinvest Ltd. has been delivering industry-wide programming, up-to-date functionalities, efficient end-to-end software development, …
Read More »Thomas Molloy: Pronet Gaming – Live streaming is a necessity for untapped markets…
Thomas Molloy, Sportsbook Product and Trading Director at Pronet Gaming, addresses the increasing importance of live streaming and the ways in which operators can use it to differentiate their offer in the marketplace… With sports betting around the globe experiencing evolution and, in some regions, revolution, features like live streaming of sporting events and play-by-play visualisations are increasingly being seen …
Read More »Winning Post: Will New York become US sportsbooks’ rotten apple?
Regulus Partners returns to action this 2022, examining the hazardous playing field of the high tax and compliance New York sportsbook marketplace that made its debut this weekend. Investors and stakeholders await to see how NY’s nine licensed incumbents will proceed in a market that holds a visibly flawed model for participants… While the New Year has been marred by …
Read More »Incentive Games: Free-to-play products in a forthcoming ‘year of retention’
2022 is set to build on the sporting successes of the previous year, with a packed schedule including ongoing domestic leagues and international tournaments such as the Six Nations and most significantly the FIFA World Cup in Qatar. Speaking to SBC shortly after the firm secured a supply agreement with bet365, Incentive Games CEO John Gordon shared his views on …
Read More »Erik Nyman: Establishing EveryMatrix as a major US player
When establishing a US footprint, European companies must ensure that they localize their content for each individual state according to Erik Nyman, President of Americas at igaming software provider EveryMatrix. Speaking at the recent SBC Summit North America, Nyman expressed his belief that there will still be many surprises ahead for the US market as we begin to see more …
Read More »Ruslan Bangert: How PokerMatch International is building on the successes of 2021
While 2021 was filled with many challenges for the betting and gaming industry, PokerMatch International CEO Ruslan Bangert believes that this was the company’s ‘best year yet’ and hopes that this success will continue into 2022 and beyond. Speaking to SBC News, Bangert outlined the key areas for growth over the next 12 months, highlighting that newly regulated markets and …
Read More »KaFe Rocks: A new approach to affiliate networking
For KaFe Rocks, the betting and gaming industry should take inspiration from companies operating outside the sector, notably destination brands in areas such as the travel space. Speaking to GamblingTV in a recent interview, KaFe Rocks’ CEO, Simon Pilkington, discussed the company’s new time2play brand – an affiliate platform with a number of unique approaches and features. As an affiliate …
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